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Tuesday, April 29, 2025

Creative

From Emblems to Advocacy: How the ‘Phryjab’ Campaign Redefined Liberty and Inclusion on the...

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In a bold creative move blending technology with activism, the Phryjab campaign took centre stage in Paris from July 24 to August 11, 2024,...

Havas creates new segmentation model as seismic shift in Aussie values sees people turn from...

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Havas Australia has created a new segmentation model after its Havas Labs 2025 Aussie Futures report, launched today, identified a seismic shift in national...

INVNT Brings GEELY’s All-New EX5 to Life with Immersive Brand Experience at Luna Park

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INVNT is proud to have successfully concluded a series of three groundbreaking launch events for global car manufacturer Geely Auto, culminating in the highly...

Dentsu Creative Isobar Secures Integrated Creative Mandate for Forevermark

Dentsu Creative Isobar Wins Integrated Creative Mandate for Forevermark, Ushering in a New Era of Brand Storytelling. Dentsu Creative Isobar has been awarded the...

SANTOSH PADHI (PADDY) LAUNCHES HIS INDEPENDENT ADVERTISING AGENCY ‘INTO CREATIVE’ 

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Paddy the founder, will be the CCO and Chairman while Ayesha Ghosh will be the CEO and Co-founder along with 4 other Co-founders. Yogesh...

FCB India Wins Creative Mandate for Dulcoflex, Strengthening Brand Leadership in Digestive Health

FCB India, a key player under the FCB Group India (IPG Group) umbrella, has secured the creative mandate for Dulcoflex, a globally trusted name...

Ogilvy Melbourne names Ant Simmons as New ECD to Lead Creative

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Ogilvy has announced the promotion of Ant Simmons to Executive Creative Director (ECD) of its Melbourne office, recognizing his outstanding contributions and leadership within...

Domino’s and Havas Malaysia Turn Pizzas into Number-Filled Conversations

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In a festive collaboration for Chinese New Year 2025, Domino’s Pizza Enterprises Ltd (Domino’s) and Havas Malaysia have introduced the Golden Treasure Pizza, a...

Ogilvy Elevates Acclaimed Creative Leaders, André (Dedé) Laurentino and Jules Chalkley to Expanded Roles

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Ogilvy has announced key leadership appointments that further strengthen its creative leadership across the EMEA region and the UK. André (Dedé) Laurentino, currently serving...

Brand Building Through Memes and Pop Culture References – Mr. Hemal Majithia, Founder &...

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Memes and pop culture references aren’t just fun; they are psychologically powerful and have become the language of the internet. When brands use familiar...

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