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JSW ropes Alia Bhatt and Ayushmann Khurrana in its latest campaign
JSW Paints has announced the launch of 'Halo Paints' through a film featuring Alia Bhatt and Ayushman Khurrana. In the film conceptualised by TBWA India,...
Rediffusion Brand Solutions has announced the launch of Ladyfinger, an all-women agency
Rediffusion announces all-women agency Ladyfinger. The agency aims to provide gender-balance in advertising. Its mission is to elevate women's voices and perspectives. The agency...
YouGov Names Steve Hatch as its New CEO
Research and data analytics group, YouGov has appointed Steve Hatch as Chief Executive Officer. He will assume the role on August 1st, 2023, succeeding...
Godrej Appliances TV campaign resolves to address leaking split AC woes
Godrej Appliances, part of Godrej & Boyce the flagship company of the Godrej Group has rolled out a witty television campaign for its Leak-proof...
Viacom18 appoints Uday Shankar to its Board
Viacom18 has announced that following the sanction by NCLT Mumbai, the scheme of merger of Reliance Storage Limited has become effective and Viacom18 has...
Maybelline New York strengthens Gen Z connections, ropes in three brand ambassadors for India
L’Oreal’s cosmetics brand Maybelline New York has announced three brand ambassadors for India, in a bid to strengthen its connection with Gen Z. Collectively...
Advertisers fall from 60 to 35 on TV during first seven matches of IPL...
Indian Premier League (IPL) on TV has witnessed a significant decline in brand presence during this season. According to TAM data from the first...
VMLY&R names Raymond Chin Chief Creative Officer, Asia
VMLY&RÂ has appointed Raymond Chin as Chief Creative Office, Asia. He will be based in Singapore, reporting to VMLY&R Asia CEO, Yi-Chung Tay and working...
UltraTech Cement names Tilt Brand Solutions as brand and communication AOR
UltraTech Cement, a flagship brand of the Aditya Birla Group, has awarded its through-the-line brand and communications mandate to Mumbai-based Brand and Communications consultancy,...
Samantha Ruth Prabhu to endorse Tommy Hilfiger’s women’s watch category
Tommy Hilfiger, which is owned by PVH Corp, roped in actor Samantha Ruth Prabhu as the new face of the brand. She will be endorsing the...
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