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I.M.A B2B continues growth trajectory, acquires Proof Communications
Leading B2B marketing consultancy I.M.A has continued its growth trajectory announcing the acquisition of independent Business Writing Services agency, Proof Communications, in a strategic...
PepsiCo Announces Acquisition of Poppi
PepsiCo has officially announced a definitive agreement to acquire Poppi, a rapidly growing prebiotic soda brand, in a deal valued at $1.95 billion. This...
Publicis Groupe Expands Portfolio with Acquisition of BR Media Group
Publicis Groupe has announced a definitive agreement to acquire BR Media Group, Latin America's foremost influencer marketing and content powerhouse. With a vast network...
MakeMyTrip set to acquire Happay expense management platform from CRED
MakeMyTrip, india’s leading online travel platform, has announced the signing of a business transfer agreement to acquire the Happay expense management platform from CRED....
Wondrlab Acquires Influencer Marketing Platform OPA
Martech network Wondrlab has acquired OPA, one of India’s largest influencer marketing platforms, marking its second strategic acquisition in the influencer marketing space and...
Vinod Cookware, India’s Premium Kitchenware Brand Acquires Healux International to Expand its B2C Stronghold...
Vinod Cookware, the legendary cookware brand that launched the Stainless Steel SAS cookware, which revolutionized the cookware industry has embarked upon a new journey...
KFC and KRAFTON India team up to introduce limited-edition KFC Zinger Box featuring exclusive...
It’s ‘Winner Winner Chicken Lunch’ for BATTLEGROUNDS MOBILE INDIA (BGMI) players this summer as KFC India teams up with KRAFTON India for a crispy,...
Columbia Pacific Communities Awards Digital Mandate to Buffalo Soldiers
Buffalo Soldiers, celebrated as the 'Rising Maverick Agency of 2023', announces its latest client acquisition - Columbia Pacific Communities, India’s largest and most preferred...
Zefr and IPG Mediabrands join forces to combat misinformation through a new partnership
IPG Mediabrands and Zefr announce an agency partnership aimed at combating misinformation and enhancing brand safety and suitability for online campaigns. Leveraging research data...
Dialog, Axiata Group, and Bharti Airtel enters into Definitive Agreement to merge operations in...
Dialog Axiata PLC (“Dialog”), Axiata Group Berhad (“Axiata”), and Bharti Airtel Limited (“Bharti Airtel”) (collectively referred to as “the Parties”) have signed a Definitive...
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