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Thursday, June 13, 2024

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Pepsi Targets Millennials for its Latest Campaign, Encouraging Them to ‘Get Wild’

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Pepsi is launching its initial dedicated campaign for the Wild Cherry variant in three years, targeting millennials who are now embracing the responsibilities of...

Fire-Boltt’s latest ad campaign features MS Dhoni and MC Stan, introducing their newest product

Fire-Boltt's latest innovation, the Wristphone, boasts the combined benefits of a smartwatch and a smartphone. To endorse this product, the company has enlisted the...

PENNY intensifies children’s voices In seasonal social awareness campaign

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As part of PENNY’s new campaign ‘The Kids’ sets out to make their voices heard in a world dealing with climate change, inflation, war,...

Oreo’s latest campaign answers features AI wit in Farhan Akhtar’s voice

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Asking generative AI programs such as ChatGPT about the future of humanity or its impact on human employment is passé. The real deal, going...

Indian women’s team wins FIH Nations Cup, promoted to 2023-24 Pro League

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Indian women’s hockey team beat Spain 1-0 to win the inaugural FIH Nations Cup in Valencia on Saturday. The result also means that Janneke...

All Hail to Argentina!

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Argentina’s World Cup-winning squad arrived home to a jubilant Buenos Aires in the early hours of Tuesday morning, with massive crowds lining the streets and...

Actress Anna May Wong to Become First Asian American on U.S. currency

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The U.S. Mint has announced it will begin shipping 25 cent coins featuring Chinese-American actress Anna May Wong marking the first time that U.S....

India’s Influencer Marketing Industry to reach Rs 2,200 crore by 2025 with increasing partnerships...

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The Influencer Marketing Report 2022 was released by Influencer.in, an influencer marketing platform and an initiative by Social Beat, to provide insights on how...

‘Squid Game’ shining all over the social media: Netflix’s ‘biggest ever’ series launch

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"Squid Game" — a fictional drama from South Korea — is Netflix's "biggest-ever series at launch," the streaming company exclusively told CNN on Tuesday. The dystopian...

Landor & Fitch: The Good Net Project, a game-changing sustainability initiative

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To raise global awareness regarding marine pollution, and also contributing  to the solution, Landor & Fitch approached The International Volleyball Federation (FIVB) to create The...

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