THE COVID-19 EFFECT

Advertising Industry: Growth at best expected to be flat for calendar year 2020 and if epidemic comes under control by May/June,...

CHIEF WAGE EARNER IS CHIEF NO MORE

With culture playing a key role in shaping consumption and building brands, Wunderman Thompson (WT) carried out a study of the...

Sporting sponsorship crosses Rs. 9,000 crore in 2019: GroupM Report

Sporting sponsorship in India grew to Rs. 9,109 crore, says ESP Properties, GroupM's entertainment and sporting vertical. According to a report...

NEW BUSINESS LEAGUE: JANUARY 2020

R3, the independent global marketing consultancy that seeks to improve the efficiency and effectiveness of marketers and their agencies, has compiled the new...

HURUN GLOBAL RICH LIST 2020: BEZOS RETAINS TOP SLOT; MUKESH AMBANI AT No. 9

For the third year running, Amazon Founder and CEO Jeff Bezos, 56, has held on to...

SHARES SLIDE ON Q4 FALL

WPP, the world’s largest ad agency group, wrote home a 1.9% drop in organic sales for the fourth quarter with the group...

Vivo Surges Past Samsung to Become No. 2

Chinese mobile brand Vivo has replaced Samsung as the No. 2 most-selling smartphone brand in India. India is a mobile hotbed...

Twitter Reports $1.01 billion in Q4 2019 Revenue

Twitter’s ad revenue has made a comeback into double digits in the last three months of CY 2019 as it clearly...

ALPHABET WRITES HOME $46.07 BN REVENUE IN Q4 2019

Alphabet, the parent company of Google, today announced Q4 2019 earnings with $46.075 billion in revenue. These numbers account for the...

BUDGET 2020-21: New Income Tax Slabs, Major Thrust For Infra Sector

Union Finance Minister Nirmala Sitharaman yesterday unveiled the Union Budget 2020-21 in the Lok Sabha. This year's budget revolves around three key ideas:...

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WILL THE COOKIE CRUMBLE?

In about two years from now, Alphabet Inc’s Google plans to block the use of cookies — the most popular way businesses and...

Cannes Lions 2019: India wins 11 shortlists in Design, Health & Wellness, Print &...

At the prestigious Cannes Lions 2019 that begins today and concludes on 21 June, Indian creative agencies have secured as many as seven shortlists...