Dhoni Entertainment and BWO partner to create animated spy universe

The idea is to create a premium animation show, followed by a new season in the franchise every year. Owned by former...

People movement, advocacy, and pursuit of happiness

Dan Johns is the Managing Partner, Havas Media Group Dan Johns, Managing Partner, Havas Media Group

Paid unique OTT users grow 35% to 31 million in Feb

According to the latest trends published by consulting firm RedSeer, OTT subscription revenue witnessed a 42% surge at $68 million compared to $49...

Efficiency and Emotion critical factors in good CX: Havas Study

Efficiency and emotion are the two most important factors when it comes to “good CX” or customer experience, according to a new Havas...

Digital version of Jack Dorsey’s first tweet sells for $2.9 million

Jack Dorsey, who is CEO of Twitter, had tweeted on 21 March 2006, announcing to the world "just setting up my...

FACEBOOK FAILS TO CHALLENGE $15 BILLION PRIVACY SUIT

The US Supreme Court has declined to consider an appeal by Facebook that would have offset a $15-billion lawsuit over whether it had...

Absolut Vodka takes on board Ogilvy as Global Creative Agency

As global creative agency, Ogilvy will oversee global strategic and creative duties for the brand, focussing on its market priorities. Ogilvy...

Star Disney sells 90% TV ad inventory for IPL 2021

Broadcaster Star Disney India has sold 90% of its TV ad inventory for the Indian Premier League (IPL) 2021 that starts...

Auto sector ad volumes see 16% growth in Q4 of 2020

The latest TAM AdEx cross-media report on the auto sector says that the Fourth Quarter (Q4) of 2020 recorded 16 percent ad...

Google to cut Play Store service fee to 15% for first $1 million revenue

Tech giant Google will reduce the service fee applicable to every Play developer using the Play billing system, regardless of size,...

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