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Woolworths Group’s Healthylife Appoints Bread Agency as Social Media Partner

Healthylife, Woolworths Group’s digital health platform, has appointed Bread Agency as its new social media agency of record. The partnership sees Bread take on...

Bonds taps content creators to tell the AS WORN BY US story with...

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The average Aussie household owns up to 12 Bonds items, so no matter if it's your bub, your mum or what’s-his-face down the road,...

Organic India and Sachin Tendulkar encourages consumers to look beyond ‘organic labels’ and seek...

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Organic India, by Tata Consumer Products Limited and has launched a powerful new campaign to reinforce Organic India as one of India’s most trusted...

Initiative adds firepower to Melbourne leadership bench with a senior promotion and new hire,...

Leading media agency Initiative has bolstered its Melbourne leadership team, appointing seasoned retail marketer Kathryn Griffiths as Group Business Director and elevating long‑time team member...

‘She’s one in a Gillian’: Superfan-led campaign brings back Lipton beloved brew, via Think...

A passionate plea from tea loving fans has motivated Lipton Teas and Infusions to relaunch its creamy spiced Chai Latte blend, filling hearts and...

Enigma key creative hires continue as Clare Yardley joins as Head of Creative Services

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Independent creative and media agency Enigma has further strengthened its creative capabilities with another senior appointment, announcing Clare Yardley as Head of Creative Services....

Think HQ develops campaign for the Australian Federal Police (AFP) lifting the curtain on...

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Fully integrated positive change agency Think HQ shines a light on the everyday people doing legendary work for the Australian Federal Police (AFP) in...

OTIS Crafts a Haunting Sonic Reality for Youth Homelessness Campaign “Young and Alone”

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OTIS has partnered with yFoundations and creative agency Ogilvy/Hogarth on Young and Alone, a national awareness campaign that brings Australia's youth homelessness crisis into...

Sydney Airport launches ‘Life Takes Off When You Do’ campaign, via Bench Media

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Sydney Airport has launched its latest campaign via independent media agency Bench, in partnership with travel search engine Kayak and creative agency Common Ventures....

Initiative extends contract with Australian Unity; expands remit to Home Health

Leading media agency, Initiative has announced a two-year contract extension with wellbeing company, Australian Unity, further strengthening its strategic partnership which commenced in March...

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