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Monday, October 25, 2021

Masterclass

WHEN PRICE BECOMES A BOTTLENECK

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Sir, your price is on the higher side… er… Think about it… and come back to us… we shall then give it a thought’!...

YOU’RE THE ONLY ONE…

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Or are you? How do you know that you are the one, that special one among a thousand others who, given other things are...

ASSUAGING OR MASSAGING CUSTOMER EGO

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Salespersons can be good readers of people’s minds. After all it’s they who face customers day in day out on the sales floor. A...

THAT MOMENT OF SALE

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They say the automobile, coveted or much coveted, is sold during the course of the test drive itself. The salesperson is typically on overdrive,...

RACISM THE ‘REAL VIRUS’

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Even as UNICEF declared the novel Coronavirus a “global pandemic”, a group of creatives has come together to use the context of the deadly...

IT’S THAT TIME OF YEAR

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Come Valentine’s Day and it’s time to put your best foot forward. And if it’s to do with romance, which it is, there’s nothing...

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