WE SHALL WIN, BUT STAY HOME

DISCLAIMER: Issued in public interest, this is a creative spot based on that inspirational box-office scene from Chak De India! where...

AN APPLE DURING THE PANDEMIC

The terrible pandemic has ironically led to an efflorescence of creativity. People and brands are putting together, literally, newer ways of...

UNTIL THEN… STAY HOME. BE SAFE. AND LOOK TO THE FUTURE

In a letter to the public, Air Asia founder Tony Fernandes talks about his journey with one of the world’s cheapest...

SHUT YOUR DOORS

To further reinforce the importance of staying indoors during the national lockdown, Tata Pravesh, a brand of steel doors from Tata...

CANNES CAN’T

The 2020 Cannes Lions has been cancelled with the next edition scheduled for 21-25 June 2021. "Our difficult decision follows in-depth...

BRAND CONJUROR

A brand thinker and widely published writer and columnist, Kunal Vora is the Co-founder and Partner of ABND, a Mumbai-based branding...

A DIAMOND IS FOREVER

So it was the 1930s. Things were spiralling downwards on either side of the Atlantic. America was now in the middle...

APPLE CELEBRATES WOMEN

Come International Women's Day this Sunday (March 8), Apple will be paying tribute to women by releasing a new "Behind the Mac" commercial that will...

UNILEVER IS EQUAL NOW

Unilever, the British-Dutch transnational consumer goods company co-headquartered in London and Rotterdam, has announced a major gender parity...

AMBASSADORS ON WHEELS

Harley-Davidson India has launched a creative digital campaign on social media titled #FreedomStoriesIndia that distils the journeys...

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