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Creative Brands
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CUSTOMER IS EMPEROR
Creative Brands
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January 18, 2021
Business
‘AIRLINES SHOULD MOVE AWAY FROM COMMODITIZATION TO CURATING EXPERIENCES’
Creative Brands
-
December 17, 2020
Campaigns
7 Up tops exclusive brands list on regional sport channels for IPL
Creative Brands
-
November 9, 2020
Hero Motosports brings home Rally Life
Campaigns
Creative Brands
-
November 9, 2020
0
In collaboration with 22feet Tribal Worldwide, Hero Motosports a division of Hero MotoCorp, has launched the ‘Rally Life Navigator’ platform for...
‘Celebrate Silent Diwali’
Campaigns
Creative Brands
-
November 9, 2020
0
Tata Motors, India’s biggest automotive brand, has unveiled an ad film highlighting the importance of sustainability and help create awareness surrounding...
Gozoop wins digital mandate for Taj Hotels
Campaigns
Creative Brands
-
November 7, 2020
0
Gozoop, an award-winning integrated marketing agency, has won the digital mandate for Taj Hotels for the third year...
BRAND LOYALTY NO LONGER KOSHER?
Branding
Creative Brands
-
November 6, 2020
0
A study by consulting agency Ernst & Young (EY) on the impact of Covid on homemakers...
TO COVID WARRIORS WITH LOVE
Campaigns
Creative Brands
-
November 5, 2020
0
CEO and Co-Founder, iD Fresh Food. Conceptualised by Bangalore-based People Design and Communications, iD Fresh Food’s newest...
WONDRLAB: THE NEWEST X FORCE
Changemakers
Creative Brands
-
November 4, 2020
0
Former Publicis Groupe Management members Saurabh Varma, Vandana Verma, and Rakesh Hinduja launch platform-first startup Wondrlab,...
New Mandates in Brief
Campaigns
Creative Brands
-
October 28, 2020
0
Bright Brain wins digital mandate for Tea Culture of the World After a...
IT IS ABOUT SOLVE, NOT SELL: RAJIV MENON [PART-I]
Campaigns
Creative Brands
-
October 14, 2020
0
THE FACT is the commercials were not too many because many brands wouldn’t produce or would...
McCann Worldgroup designs IPL campaign for Expo 2020 Dubai
Campaigns
Creative Brands
-
October 7, 2020
0
McCann, which won the creative and strategic mandate for Expo 2020 in the Indian region, has designed a high-octave campaign that...
GIVE US RED
Branding
Creative Brands
-
October 1, 2020
0
Pantone launches new shade of red to stave off universal stigma surrounding menstruation. Naming it ‘Period’, Pantone, a company that develops...
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‘AIRLINES SHOULD MOVE AWAY FROM COMMODITIZATION TO CURATING EXPERIENCES’
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In about two years from now, Alphabet Inc’s Google plans to block the use of cookies — the most popular way businesses and...
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At the prestigious Cannes Lions 2019 that begins today and concludes on 21 June, Indian creative agencies have secured as many as seven shortlists...