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FOR A HYBRID AND NIMBLE FUTURE
We don’t have a prescriptive approach to problem solving. The primary thing is to have a hybrid and nimble approach to...
BUSINESS
PR
TAPPING DEEP ROOTS
Santosh Padhi or ‘Paddy’ as he is popularly known in the industry is Chief...
INDIA IS APPLE OF THE EYE
In the wake of the novel Coronavirus pandemic, which has significantly disrupted production and...
COMMUNICATION
BRANDING
THAT VITAL VITAMIN
Brands will change the way they work, which indeed would also demand a change in the agency-client relationship… I believed this would...
FOR A HYBRID AND NIMBLE FUTURE
We don’t have a prescriptive approach to problem solving. The primary thing is to have a hybrid and nimble approach to...
MARKETING
LEISURE
Amitabh Bachchan is Bikaji’s brand ambassador
Bikaji Foods International Ltd has taken on board Amitabh Bachchan as its brand ambassador.
The food major’s latest campaign, ‘Amitji Loves Bikaji’, seeks to promote...
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WILL THE COOKIE CRUMBLE?
In about two years from now, Alphabet Inc’s Google plans to block the use of cookies — the most popular way businesses and...
Cannes Lions 2019: India wins 11 shortlists in Design, Health & Wellness, Print &...
At the prestigious Cannes Lions 2019 that begins today and concludes on 21 June, Indian creative agencies have secured as many as seven shortlists...
