TATA PLAY ELEVATES ABHISHEK PATHAK TO CHIEF CONTENT OFFICER TO STEER CONTENT STRATEGY ACROSS BUSINESSES
Tata Play has promoted Abhishek Pathak to Chief Content Officer, placing a long-serving executive with 22 years of cross-industry experience at the centre...
TAJ MAKES BAHRAIN DEBUT WITH $100M HOSPITALITY AND LIFESTYLE EXPANSION
The Indian Hotels Company Limited (IHCL), operator of the Taj brand, is entering Bahrain through a $100 million partnership with Kingdom Projects. The...
BUILT FOR GRIP: CEAT TYRES CELEBRATES THE POWER OF FRIENDSHIP ON THE OPEN ROAD
CEAT Tyres has unveiled its new campaign, Built for Grip, conceptualised by Ogilvy India, highlighting the importance of friendship and teamwork among riders....
MARKS & SPENCER APPOINTS GAYATRI SOLANKI TO LEAD MARKETING, PR AND BRAND COMMUNICATION IN INDIA
Marks & Spencer has named Gayatri Solanki as Chief Manager Marketing, PR & Brand Communication. Joining from Bath & Body Works, where she...
AURRELIS LAUNCHES WITH A VISION FOR FRAGRANCES CRAFTED FOR INDIA
Veteran perfumer Sourjya Mohanty has launched Aurrelis, a Mumbai-based fragrance house focused on creating scents tailored to Indian skin and climate. Drawing on...
GOOD LORD, M&S CHRISTMAS AD STRIKES FESTIVE GOLD
Marks & Spencer’s latest Christmas advertisement is winning early acclaim for its humour, storytelling and confident embrace of a fictional festive world. Starring...
THE MOUTH LIBRARY HELPS SINGAPOREANS FIND THEIR VOICE FOR HEALTHIER CHOICES
Singapore’s Health Promotion Board and TBWA\Singapore have launched “Less Salt Your Way”, a creative campaign encouraging diners to ask for less salt, sauce...
SHALIMAR PAINTS BRINGS DIWALI’S COLOURS AND EMOTIONS TO LIFE THROUGH AI-POWERED FESTIVE FILM
Shalimar Paints has unveiled ‘Diwali Ka Har Rang Khoobsurat’, an AI-powered campaign film that celebrates Diwali through a child’s perspective. Part of its...
JIO DEBUTS WITH RECORD-BREAKING MARKET GAIN, BECOMES INDIA’S SECOND MOST VALUABLE COMPANY
Jio Platforms made a spectacular stock market debut, becoming India’s second most...
MCCANN NEW ZEALAND NAMED MOST EFFECTIVE AGENCY OF THE YEAR
McCann New Zealand has been crowned Most Effective Agency of the Year,...
CHANDRASEKARAN SECURES ANOTHER FIVE-YEAR TERM AT TATA SONS
The Tata Sons board has approved the reappointment of N Chandrasekaran as...
PUBLICIS CONSEIL STRENGTHENS CREATIVE LEADERSHIP WITH DUAL APPOINTMENT
Publicis Conseil has appointed Yann-Gael Cobigo and Thibault Michal as Executive Creative...
GODREJ CONSUMER PRODUCTS CONSOLIDATES GLOBAL MEDIA MANDATE WITH WPP MEDIA
Godrej Consumer Products has appointed WPP Media as its global media agency...
FABULATE APPOINTS VALERIE MADON TO LEAD REGIONAL CREATIVE STRATEGY
Fabulate has appointed Valerie Madon, former McCann Worldgroup APAC chief creative officer,...
LONDON PACKAGING WEEK 2026 TO SHOWCASE THE FUTURE OF PACKAGING
London Packaging Week 2026 will bring together more than 5,700 packaging professionals,...
AIR INDIA CHARTS A NEW COURSE AS TEWOLDE GEBREMARIAM TAKES THE HELM
Air India has appointed aviation veteran Tewolde Gebremariam as its new Chief...
FORWARD FASTER NOW|APAC 2026: DRIVING BUSINESS LEADERSHIP FOR SUSTAINABLE AND INCLUSIVE GROWTH
Colombo will host “Forward Faster Now|APAC 2026” on 11–12 August, uniting over...
PAUSE FOR THOUGHT: ROLL DOT AGENCY’S YOUNG CREATIVES TURN A SIMPLE SYMBOL INTO AN AWARD-WINNING IDEA
A striking outdoor campaign built around the universal pause symbol has earned...
HAPPENSTANCE AIMS TO MAKE LUCK HAPPEN FOR BRANDS
Renowned agency leaders Toby Talbot and Lucinda Sherborne have launched Happenstance, a new creative studio in Auckland, New Zealand, aiming to help brands...
TAJ MAKES BAHRAIN DEBUT WITH $100M HOSPITALITY AND LIFESTYLE EXPANSION
The Indian Hotels Company Limited (IHCL), operator of the Taj brand, is entering Bahrain through a $100 million partnership with Kingdom Projects. The...
BUILT FOR GRIP: CEAT TYRES CELEBRATES THE POWER OF FRIENDSHIP ON THE OPEN ROAD
CEAT Tyres has unveiled its new campaign, Built for Grip, conceptualised by Ogilvy India, highlighting the importance of friendship and teamwork among riders....
MARKS & SPENCER APPOINTS GAYATRI SOLANKI TO LEAD MARKETING, PR AND BRAND COMMUNICATION IN INDIA
Marks & Spencer has named Gayatri Solanki as Chief Manager Marketing, PR & Brand Communication. Joining from Bath & Body Works, where she...
APPLE AND RAW MANGO LIGHT UP DIWALI WITH A CELEBRATION OF DANCE, HERITAGE AND THE IPHONE 18 PRO
Apple and Raw Mango Pvt Ltd have unveiled a visually rich Diwali film featuring Juhi Chawla, celebrating India’s festive traditions through dance, folk...
WHAT IF YOUR NEWSPAPER COULD TALK? HYUNDAI’S BAYON TURNS PRINT INTO AN AUDIO EXPERIENCE
Hyundai has unveiled an innovative print advertising concept for the BAYON, transforming a conventional four-page newspaper jacket into an interactive audio experience. With...
ELEVENLABS LAUNCHES $100,000 GLOBAL AD CHALLENGE
ElevenLabs has announced a global competition inviting creators to craft the world’s catchiest advertisement, with $100,000 in prizes at stake. Open until 1...
RÆBURN TESTS AI’S CREATIVE FOOTPRINT
RÆBURN has unveiled a new film project produced with Belief Studio, applying its RÆMADE ethos to generative AI. Conscious of environmental impacts, the...
PRADA RECLAIMS FASHION’S HOTTEST BRAND CROWN AS DISTINCTIVE STYLE DRIVES GLOBAL APPEAL
Prada has returned to the top of the Lyst Index for Q3 2026, highlighting the growing importance of strong brand identity and cultural...
OLD FORESTER UNVEILS TRIBUTE SERIES, CELEBRATING 150 YEARS OF BOURBON HERITAGE
Old Forester has introduced its annual Tribute Series, celebrating more than 150 years of bourbon-making heritage and innovation. The inaugural 2026 edition features...
DIWALI GIFTING GETS A TECH UPGRADE WITH BOLTT’S BUDGET-FRIENDLY 5G SMARTPHONES
As Diwali approaches, smartphones are emerging as popular gifts for families, gamers and tech enthusiasts alike. boltt’s Ace 5G and Evo models aim...
ARIAS AND SPARKLES UNVEIL ‘BOND OF LOVE’ DIAMOND COLLECTION INSPIRED BY LIFE’S CHERISHED MEMORIES
ARIAS by Lara Dutta has partnered with Sparkles to launch the Bond of Love signature diamond jewellery collection. Centred on the theme ‘The...
HYUNDAI CARD’S ALPHABET EXPERIMENT STRIKES A CHORD WITH SOUTH KOREA’S LIFESTYLE CONSUMERS
Hyundai Card’s Alphabet Card, launched in July as the world’s first standalone credit card brand, has surpassed 150,000 issuances in three months. With...
OPPO F35 SERIES CAPTURES FOUR RECORD-BREAKING GROUP SELFIES
OPPO F35 Series has cemented its identity as the Group Selfie Expert by achieving four record-breaking feats across India. From Kerala’s world record...
VIRAT KHANNA JOINS TATA CONSUMER PRODUCTS AS VP – MARKETING & INNOVATION, BEVERAGES
Tata Consumer Products has appointed Virat Khanna as Vice President – Marketing & Innovation, Beverages. Transitioning from skincare to beverages after five years...
DIMPLE ASHER JOINS ZEE ENTERTAINMENT AS ASSOCIATE DIRECTOR – MARKETING & COMMUNICATIONS
Zee Entertainment Enterprises Limited has appointed Dimple Asher as Associate Director – Marketing & Communications, Zee Network. In her new role, she will...
SHRADDHAA SHETTY JOINS AGILITAS TO LEAD LOTTO’S BRAND MARKETING IN INDIA
Shraddhaa Shetty has taken on her first brand-side role as Lead, Brand Marketing for Lotto at Agilitas. She will spearhead efforts to build...
ORANGE LINE EXPANDS GLOBAL CLIENT ROSTER WITH FIVE NEW WINS
Orange Line has secured five new international accounts, including Supermetrics, Aspen Medical, G7 Entertainment Marketing, DecoratorsBest and Modern Teaching Aids. The consulting-led digital...
