35.9 C
New Delhi
Friday, July 11, 2025

Latest News

Winners Announced for NYFA’s First-Ever AI-Powered Advertising Competition

The New York Festivals Advertising Awards (NYFA) has revealed the winners of its debut NYFAi competition—a global initiative launched in collaboration with Lightricks’ LTX...

Fenesta Tackles Monsoon Troubles with Humorous New Ad in ‘Fine, Finer, Fenesta’ Campaign

It’s that time of year again—umbrellas become essentials, wet footprints mark every surface, and mysterious puddles pop up in unexpected corners of the house....

News Around the globe

  • Koto has collaborated with Tripadvisor on an extensive brand refresh, marking a pivotal moment in the platform’s evolution. As Tripadvisor transitions from being primarily a travel review site to a more expansive platform for travel planning and booking, the new visual identity is designed to reflect its broader ambitions and future-focused direction.
  • Spotted something unusual? Mysterious silhouettes recently appeared across Singapore’s MRT network, sparking curiosity and speculation. The mystery has now been revealed—unveiling a bold, nationwide anti-vaping campaign titled “Don’t Toy With Your Life”, launched by the Health Promotion Board in collaboration with TBWA\Singapore.
  • While love and romance are deeply cherished in Filipino culture, many young Filipinos often struggle to express their feelings openly due to hiya—a deeply rooted cultural value that emphasizes modesty and restraint. This sense of shyness can make moments of affection feel awkward or difficult to navigate.

Oakley Launches ‘Artifacts from the Future’ Campaign Featuring Shubman Gill

Oakley has unveiled its latest campaign, ‘Artifacts from the Future,’ starring India’s Test cricket captain Shubman Gill. The campaign marks the debut of Oakley’s newest performance...

Volkswagen India Teams Up with Jasprit Bumrah for ‘Made of Legend’ Campaign

Volkswagen India has unveiled a new partnership with star cricketer Jasprit Bumrah to spotlight the performance and precision of the Golf GTI. The campaign draws a...

15 APAC Creatives Join Jury for The One Club’s Young Guns 23 Competition

The One Club for Creativity has unveiled the distinguished panel of over 100 creative professionals from across the globe who will serve as jurors for the...

Video of the Day

TOP CREATIVE WORKS

#HarGhoontMeinSwag

Client: Pepsi

Ubisoft - Découvrez l'île de Yara

Client: Ubisoft

ikea- #wonderfuleveryday

Client: IKEA

#ShineBrighter

Client: Zeya By Kundan

- Advertisement -spot_img

Advertising

Fenesta Tackles Monsoon Troubles with Humorous New Ad in ‘Fine, Finer, Fenesta’ Campaign

It’s that time of year again—umbrellas become essentials, wet footprints mark every surface, and mysterious puddles pop up in unexpected corners of the house. Embracing the familiar chaos of the monsoon season, Fenesta, India’s No. 1 windows and doors brand, brings it all to life in its latest campaign film, “Keep the Rain Out with Fenesta Windows & Doors,” launched under the ongoing "Fine. Finer. Fenesta." campaign. The film cleverly highlights how smart, well-insulated fenestration can help keep the mess out and the comfort in. https://youtu.be/L8SYxKt5mW8?si=2oxAlRy7flO7L9Wy Conceptualised and directed by Titus Upputuru, the film captures a relatable household moment with a humorous twist. It opens with a man returning home from work, only to discover a puddle on the floor. Quick...

Top 5 of the week

Media

- Advertisement -spot_img

Marketing

Branding

Diageo India Welcomes Tanya Singh as Senior General...

Diageo India has announced the appointment of Tanya Singh as Senior General Manager – Brand Marketing for its iconic...

Brand Visionary Turns Founder: Madhu S Dutta launches...

After more than two decades of shaping some of India’s most iconic brands, Madhu S Dutta is stepping into...

Think HQ relaunches new Bushells pack with a...

Fully-integrated positive change agency Think HQ has launched the new Bushells pack, positioning it as ‘Your Come Back Cuppa’...
spot_imgspot_imgspot_imgspot_img
spot_img