News
Network18 Digital Promotes Azim Lalani as Business Head Of English General...
Network18 Digital has elevated Azim Lalani to Business Head of English General News cluster. In addition to Firstpost, he will now oversee the business...
BUSINESS
MEDIA
PR
TWITTER ACQUIRES BREAKER
Breaker, the popular podcast app, announced that it is being bought out by social...
TV Ad Volumes grew by 26% during 2020: TAM AdEx
Ad Volumes on television grew by nearly 26% during...
COMMUNICATION
BRANDING
BURGER KING REBRANDS ITSELF
Burger King, an American multinational chain of hamburger fast food restaurants, headquartered in Miami-Dade County, Florida,...
Coca-Cola reviewing global creative and media plan
Coca-Cola, reports suggest, plans to carry out a complete redesign of the beverage giant’s media and creative plan to realign the...
MARKETING
LEISURE
Maharashtra Tourism and Things2do to launch ‘The Mumbai Festival’
One of India's largest hyperlocal communities, Things2do runs the popular social platform called Things2doinMumbai that reaches more than 10 million customers...
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Popular Articles
‘AIRLINES SHOULD MOVE AWAY FROM COMMODITIZATION TO CURATING EXPERIENCES’
From the strategic perspective, I think one of the things that the airline industry needs to do whenever it comes to...
GOOGLE TO GIVE CONTENT CREATORS OVER $1 BILLION OVER 3 YEARS
Alphabet Inc.’s Google has announced that it will start paying select media outlets to showcase “curated content” on its news app...
SPB: THAT ETERNAL VOICE
His was the voice of eternal youth. From the time he struck a chord in the national musical consciousness with the...
WILL THE COOKIE CRUMBLE?
In about two years from now, Alphabet Inc’s Google plans to block the use of cookies — the most popular way businesses and...
Cannes Lions 2019: India wins 11 shortlists in Design, Health & Wellness, Print &...
At the prestigious Cannes Lions 2019 that begins today and concludes on 21 June, Indian creative agencies have secured as many as seven shortlists...
