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Thursday , 8 October 2026
Blog

FARHAN AKHTAR JOINS EMPORIO ARMANI AS WATCHES BRAND AMBASSADOR IN INDIA

Emporio Armani has appointed actor, filmmaker, and musician Farhan Akhtar as its new Watches Brand Ambassador in India. The collaboration reflects a shared...

GAMBER VALLEY EXPANDS INTO HIMACHAL AND CHANDIGARH

Alcobrew Distilleries India Limited has rolled out its debut luxury whisky, Gamber Valley Indian Single Malt, in Himachal Pradesh and Chandigarh. Distilled, matured...

LENSKART BRINGS MUSIC TO EYEWEAR WITH SHUNYA

Lenskart has launched Shunya, a musically-inspired eyewear collection under Indian Accents, celebrating Indian heritage through design. Featuring 37 styles, Shunya draws from Indian...

PALASH ARNEJA TO LEAD SORRY SUGAR AS FOUNDER & CEO

SORRY SUGAR, the fast-emerging beverage and consumer brand, has appointed Palash Arneja as its Founder & Chief Executive Officer. Arneja, who previously scaled...

Blog

JAGUAR UNVEILS TYPE 01: A NEW ERA BEGINS

Jaguar has unveiled Type 01, its most advanced and aerodynamic production vehicle to date, marking a bold new chapter in the brand’s history....

Campaigns

FLIPKART IMAGINES RETIREMENT HOMES FOR APPLIANCES IN BIG BILLION DAYS CAMPAIGN

Flipkart has launched the ‘Home for Old Age Appliances’ campaign during its Big Billion Days Sale, conceptualised by 22feet. The humorous initiative reimagines...

Campaigns

UBER TURNS ‘OOOOO’ INTO ‘OOOOOBER’ WITH PLAYFUL NEW CAMPAIGN

Uber has unveiled a quirky new campaign by Talented and Bang Bang Films, transforming everyday “Ooooo” moments into “Ooooober” to spotlight its First...

Campaigns

ADIDAS ORIGINALS CAMPAIGN BRINGS COLOUR BACK WITH “GO BEYOND THE GREY”

Adidas Originals has unveiled “Go Beyond the Grey,” a campaign celebrating the return of the Adistar. Produced by electriclime° in collaboration with BMB...

Top 10 of the Week

BreakingTop 10 of the Week

CHANDRASEKARAN SECURES ANOTHER FIVE-YEAR TERM AT TATA SONS

The Tata Sons board has approved the reappointment of N Chandrasekaran as...

LEADERSHIPTop 10 of the Week

PUBLICIS CONSEIL STRENGTHENS CREATIVE LEADERSHIP WITH DUAL APPOINTMENT

Publicis Conseil has appointed Yann-Gael Cobigo and Thibault Michal as Executive Creative...

BrandsTop 10 of the Week

GODREJ CONSUMER PRODUCTS CONSOLIDATES GLOBAL MEDIA MANDATE WITH WPP MEDIA

Godrej Consumer Products has appointed WPP Media as its global media agency...

LEADERSHIPTop 10 of the Week

FABULATE APPOINTS VALERIE MADON TO LEAD REGIONAL CREATIVE STRATEGY

Fabulate has appointed Valerie Madon, former McCann Worldgroup APAC chief creative officer,...

Top 10 of the Week

LONDON PACKAGING WEEK 2026 TO SHOWCASE THE FUTURE OF PACKAGING

London Packaging Week 2026 will bring together more than 5,700 packaging professionals,...

Leadership AppointmentsTop 10 of the Week

AIR INDIA CHARTS A NEW COURSE AS TEWOLDE GEBREMARIAM TAKES THE HELM

Air India has appointed aviation veteran Tewolde Gebremariam as its new Chief...

LatestTop 10 of the Week

FORWARD FASTER NOW|APAC 2026: DRIVING BUSINESS LEADERSHIP FOR SUSTAINABLE AND INCLUSIVE GROWTH

Colombo will host “Forward Faster Now|APAC 2026” on 11–12 August, uniting over...

AGENCYTop 10 of the Week

IKEA ALSULAIMAN APPOINTS FP7 MCCANN AS CREATIVE AGENCY OF RECORD

IKEA Alsulaiman has appointed FP7 McCANN as its creative agency of record...

Tech InnovationTop 10 of the Week

SAMSUNG OVERTAKES NVIDIA AS WORLD’S MOST PROFITABLE TECH GIANT

Samsung Electronics has overtaken NVIDIA as the world’s most profitable tech company,...

News Around the Globe

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Blog

PAUL JOHN WHISKY REVEALS REFRESHED IDENTITY

Paul John Whisky, the acclaimed Indian single malt from John Distilleries, has unveiled a refreshed brand identity and packaging. Rooted in Goa’s heritage...

GAMBER VALLEY EXPANDS INTO HIMACHAL AND CHANDIGARH

Alcobrew Distilleries India Limited has rolled out its debut luxury whisky, Gamber Valley Indian Single Malt, in Himachal Pradesh and Chandigarh. Distilled, matured...

LENSKART BRINGS MUSIC TO EYEWEAR WITH SHUNYA

Lenskart has launched Shunya, a musically-inspired eyewear collection under Indian Accents, celebrating Indian heritage through design. Featuring 37 styles, Shunya draws from Indian...

PALASH ARNEJA TO LEAD SORRY SUGAR AS FOUNDER & CEO

SORRY SUGAR, the fast-emerging beverage and consumer brand, has appointed Palash Arneja as its Founder & Chief Executive Officer. Arneja, who previously scaled...

Video of the Day

COCA-COLA GETS SKUX WITH KIWI CAMPAIGN

Coca-Cola and VML New Zealand have launched a culturally resonant campaign that celebrates choice while keeping the brand’s iconic identity intact. By connecting...

Top Creative Works

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Advertising

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HAVAS PLAY LAUNCHES INTERACTIVE ADVERTISING WITH IION PARTNERSHIP

Havas Play has partnered with gaming advertising platform iion to launch Havas Play:able, a new offering across ANZ and APAC that enables brands...

BIGDATR LAUNCHES COMPLIANCE PLATFORM FOR REGULATORS

Bigdatr has launched a compliance platform for regulators, expanding its advertising intelligence capabilities into consumer protection. The system monitors 1.2 million ads monthly,...

STARBUCKS TURNS PLUSH INTO COLLECTIBLE CULTURE

Starbucks is expanding its merchandise strategy with a plush collection that transforms brand loyalty into lifestyle symbolism. Beyond utility, the plush toys act...

Branding

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Brands

HIBIKI HARMONY MEETS CHISO: A CELEBRATION OF JAPANESE ARTISTRY

Hibiki Japanese Harmony has partnered with Kyoto’s Chiso kimono house to unveil its 2026 Limited-Edition bottle. Featuring a bespoke floral design inspired by...

Brands

GALAXY BUDS ON: SAMSUNG’S NEW ERA OF OPEN-EAR INNOVATION

Samsung Electronics has unveiled Galaxy Buds On, its first clip-on, open-ear earbuds designed for comfort, awareness, and seamless AI integration. With Gemini Live...

Brands

JOHNNIE WALKER BLUE LABEL UNVEILS INDIAN FESTIVE BLEND

Johnnie Walker Blue Label has introduced its Indian Festive Blend, a limited‑edition whisky inspired by India’s culinary traditions and celebratory spirit. Continuing its...

Brands

CASIO BRINGS G-SHOCK TOUGHNESS TO ANIME FESTIVAL IN DELHI

Casio Computer Co. Ltd., parent of Casio India, will showcase G-SHOCK at Mela! Mela! Anime Japan!! on 3–4 October 2026 at Pacific Mall,...

Brands

ICONICA UNIÓN USHERS IN A NEW ERA FOR CUBAN RUM

Iconica Unión has been unveiled as the ultimate expression of the Iconica Collection, celebrating the art of continuous ageing and the mastery of...

Brands

JOEL GOTT WINES INTRODUCES SAUVY B SPRITZ

Joel Gott Wines has unveiled Sauvy B, a new ready-to-drink canned Sauvignon Blanc spritz infused with electrolytes. The launch taps into spritz culture...

Marketing

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DIMPLE ASHER JOINS ZEE ENTERTAINMENT AS ASSOCIATE DIRECTOR – MARKETING & COMMUNICATIONS

Zee Entertainment Enterprises Limited has appointed Dimple Asher as Associate Director – Marketing & Communications, Zee Network. In her new role, she will...

SHRADDHAA SHETTY JOINS AGILITAS TO LEAD LOTTO’S BRAND MARKETING IN INDIA

Shraddhaa Shetty has taken on her first brand-side role as Lead, Brand Marketing for Lotto at Agilitas. She will spearhead efforts to build...

ORANGE LINE EXPANDS GLOBAL CLIENT ROSTER WITH FIVE NEW WINS

Orange Line has secured five new international accounts, including Supermetrics, Aspen Medical, G7 Entertainment Marketing, DecoratorsBest and Modern Teaching Aids. The consulting-led digital...

SAMSUNG’S TIM COOK MOMENT GOES VIRAL

Samsung New Zealand went viral after finding a man named Tim Cook in Palmerston North, just a day after Apple launched its foldable...