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Tuesday, December 6, 2022

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Rayomand Patell is Schbang’s Chief Creative Officer and Chief Integration Officer

Schbang has strengthened its creative team with the appointment of Rayomand Patell as Chief Creative Officer and Chief Integration Officer. Patell comes with over...

The One Club names Four from India for ADC 102nd Annual Awards Jury

The One Club for Creativity has announced four top creative leaders from India who are among those from 48 countries who will serve on...

News Around the globe

  • LingoAce, the leading Chinese learning platform for young students, partnered with F5 and Golden LA to promote Chinese learning to the world. They launched a film starring Chinese-American NBA superstar and UNICEF ambassador Jeremy Lin. Jeremy, who encapsulates both Western and Eastern worlds, graduated from Harvard and has long been passionate about charity, and the growth and personal development of the youth. 
  • Created by FCB SHOUT – who was named Spritzer Malaysia’s agency on record in 2021 – the campaign centres around the refreshed design’s “New Look, New Purpose” and kick-starts with a film that showcases the iconic bottle’s transformation and, more importantly, the purpose behind the momentous change.

Wiggles revamps its positioning with a new brand identity ‘Lovemark’

Homegrown pet care brand Wiggles introduced a refreshed brand identity as it turns 4. The brand stated that the new identity leading with the ‘W’ titled...

Infectious Advertising prepares for its next phase of growth; ropes in Siddhartha Singh as Managing Partner and Chief Operating Officer

Infectious Advertising has roped in Siddhartha Singh as Managing Partner and Chief Operating officer. Siddhartha has returned to advertising after a two-year stint on the client...

Gaurav Dudeja is Chief Operating Officer, FCB Interface

FCB Interface has reinforced the operations team with the appointment of Gaurav Dudeja as the Chief Operating Officer. Dudeja will be based out of the agency’s Mumbai...

Video of the Day

In its latest TVC, Times Internet-owned Magicbricks says that it not only provides 15 lakh plus property listings but also 15 plus services that can help make a house a home. 

TOP CREATIVE WORKS

#HarGhoontMeinSwag

Client: Pepsi

Ubisoft - Découvrez l'île de Yara

Client: Ubisoft

ikea- #wonderfuleveryday

Client: IKEA

#ShineBrighter

Client: Zeya By Kundan

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The One Club names Four from India for ADC 102nd Annual Awards Jury

The One Club for Creativity has announced four top creative leaders from India who are among those from 48 countries who will serve on the diverse jury for the ADC 102nd Annual Awards, a global competition celebrating excellence in craft and innovation in all forms of design and advertising. Representing India on this year’s jury are: Nisha Mathew Ghosh, architect, artist, curator, Mathew and Ghosh Architects, Bangalore (Architecture/Interior/Environmental Design, jury chair)Deben Moza, senior executive director, head of project management services, Knight Frank Pvt. Ltd., Gurgaon (Architecture/Interior/Environmental Design)Lulu Raghavan, managing director, Landor & Fitch India, Mumbai (Brand/Communication Design)Kartikeya Tiwari, national creative director, SVP, Kinnect, Mumbai (Experiential Design)The complete ADC 102nd Annual Awards jury can be viewed here.  After three years of conducting virtual...

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Marketing

Branding

Leo Burnett Malaysia replaces empty egg cartons of...

Leo Burnett Malaysia has released a new campaign to address the nutritional gap experienced by Malaysians across the country. According...

Brand Celebrating Children’s day

Children’s Day, celebrated on November 14, is recognized across India to raise awareness of the rights, welfare, and education...

Alia Bhatt’s Ed-a-Mamma steps in teens clothing market...

Alia Bhatt who successfully launched the kidswear brand, Ed-a-Mamma, in 2020 has just announced a teen line, thus building...