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Thursday, October 5, 2023

Editor's Pick

Telekom Malaysia Appoints Dentsu Creative as Creative Partner

DENTSU CREATIVE Malaysia has been awarded as one of the Panel Agencies for TM Group and its subsidiaries as Creative Partner. As part of...

McCann Worldgroup promotes Valerie Madon to Chief Creative Officer Asia Pacific

McCann Worldgroup Asia Pacific has today announced that Chief Creative Officer (CCO) for Southeast Asia, Valerie Madon, will be expanding her remit to cover...

Zeenat Aman gives life advice in 54 seconds in CRED’s latest campaign

In a witty and satirical ad campaign by CRED, the ever-classy Zeenat Aman takes on the role of an existentialist, pondering life's purpose while...

Omnicom Media Group India promotes Deep Singh as National Head of Strategy

Omnicom Media Group India has announced the elevation of Deep Singh as its National Head of Strategy. Deep ascends to this position from his...

Ogilvy Malaysia elevates Jaz Lee to Executive Creative Director

Ogilvy Malaysia has promoted Jaz Lee to Executive Creative Director. In the new role Lee will work closely with Adrian Miller, Chief Creative Officer,...

Netflix upgrades the Green Screen using AI and lighting the actors in magenta

The green screen, which has a long history in both film and video, has gotten an upgrade thanks to Netflix and a new technique...

7UP strengthens brand positioning with Anirudh’s musical anthem

7UP has teamed up with Anirudh Ravichander for a Tamil musical anthem, strengthening its new brand positioning ‘Super Duper Refresher’. In the opening scene,...

Binodan Sarma is Head of Digital- North, DDB Mudra Group

DDB Mudra Group has appointed Binodan Sarma as Executive Vice President – North, tasked with leading digital business for both DDB Mudra and 22feet...

McCormick names dentsu X as global media agency of record

Following a competitive review, dentsu X has been named global media agency of record for McCormick & Company, one of the world’s largest producers...

Tinder’s latest campaign ‘You Up’ celebrates dating as people want it to be

Tinder, the dating app, has released its latest brand campaign ‘You Up’, which celebrates the endless possibilities of moments and experiences on Tinder. It...

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