Today, Pocket FM, an audio series platform, announces the appointment of Vineet Singh as Vice President of Branding and Communications. In this capacity, Singh will lead the brand marketing, communications, and creative endeavors, collaborating closely with Pocket FM’s co-founder, Rohan Nayak.
Bringing a wealth of diverse experience, Vineet joins Pocket FM from BYJU’S, where he previously led brand, marketing, and creative strategy while closely collaborating with the founder’s office. He played a pivotal role in elevating BYJU’S brand presence in India and internationally, demonstrating expertise in building brand reputation and fostering audience engagement.
Excited about his stint at Pocket FM, Vineet Singh stated, “Pocket FM’s commitment to innovation and delivering top-quality audio series is inspiring. This marks an exciting moment for us as audio series emerge as a disruptive force in the entertainment landscape. I am eager to contribute to their culture of creativity and be part of this exciting journey.”
His responsibilities include overseeing brand marketing and communications initiatives across key global markets to further strengthen Pocket FM’s image in the entertainment space. He will also play a crucial role in driving influencer partnerships and brand collaboration, with a focus on elevating Pocket FM as a leading entertainment brand, globally.
Rohan Nayak, co-founder and CEO at Pocket FM, commented on the appointment “We are delighted to welcome Vineet to our leadership. His proven track record in brand marketing and communications, coupled with his strategic vision, will be invaluable as we continue to grow and expand our reach globally. With Pocket FM expanding its global footprints, we are confident that Vineet’s leadership will play a pivotal role in solidifying our position as a leading entertainment platform on a global scale.”
A graduate from ICFAI School, Vineet has a track record, having contributed significantly to the success stories of companies like BYJU’S, Embassy Group, WeWork, Google and many more. His track record in crafting brand stories for growth-oriented organisations underscores his capability to drive impactful results.
