Social Beat, India’s fastest-growing independent digital marketing company, has won the SEO mandate for Tata CLiQ, one of the fastest-growing omnichannel marketplace in India. Social Beat has been entrusted with optimizing existing content, as well as launching new, optimized category pages systematically on Tata CLiQ’s platform to scale monthly organic traffic by 2x over the next year. The account was won after a multi-agency pitch and will be serviced by Social Beat’s offices in Mumbai.
Shishir Kataria, Director – Marketing, Tata CLiQ, ““Shoppers, e-commerce or otherwise, continue to heavily rely on search and discovery throughout their shopping journey, be it engaging with the latest fashion trends or hunting for the best buys. No wonder that a platform’s ability to be a part of this journey organically drives significant consideration for it amongst potential shoppers. We, at Tata Cliq, are confident that Social Beat will help us develop and optimise content that is highly discoverable to grow our engagement and revenue. Our goal continues to be to drive more and more shoppers to our platform with optimised and curated products and relevant content.”
Vikas Chawla, Co-Founder, Social Beat said, “We are thrilled to partner with Tata CLiQ in their growth journey. We aim to scale traffic to the Tata CLiQ platform manyfold over the next year. Our team of specialised SEO and Content strategists will be working closely to achieve this”
About Tata CLiQ
Tata CLiQ is your ultimate shopping destination for contemporary fashion trends. With 4000+ brands from India and around the world, we offer a wide range of products to complete your look. From unique style expressions to trendy shoes and cool electronic accessories, Tata CLiQ has it all. Explore exclusive offerings from renowned brands like Hoka and Westside, along with fashionable products in beauty, home decor, and jewellery available only on our platform. You can enjoy an enhanced online shopping experience with authentic products from authorized sellers, all from the comfort of your home. Shoppers can also earn Neu coins on every purchase that can be redeemed across various Tata enterprises, including online grocery, medicines, flights, and hotels. So what are you waiting for? Get CLiQing.
About Social Beat
Founded in 2012, Social Beat is a digital growth partner, enabling brands rise to the impossible. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India’s fastest-growing independent digital marketing solutions company and manage 4% of digital media investment in India. Social Beat is a Google Premier Partner, Meta Business Partner and works closely with ecosystem partners like Amazon, Hotstar, Salesforce & Linkedin. D2Scale is their centre of excellence for D2C and retail brands to drive ecommerce growth. Influencer.in is their creator economy product driving discovery and real time reporting of impactful influencer marketing campaigns. They work as extended growth teams with leading brands like Bharat Matrimony, Adani Wilmar, Jaquar, Arvind Brands, Indian Terrain, Mahindra Finance, Kalpataru Group, Go Colors, JK Cement, Sundaram Mutual and with hyperscaling startups including boAt, WOW Skin, Licious, Niyo, Gamezy, Veeba, A23 Games, Kapiva and Sukoon Health on driving innovation through a combination of creativity and performance.
