R3, an independent global marketing consultancy, has named Ishan Chatterjee, a veteran from VML, as Vice President of Global Growth to bolster the company’s expansion efforts across EMEA. Operating out of London, Ishan will spearhead client growth initiatives, forge strategic partnerships, and oversee R3’s capability expansion endeavors.
“Ishan’s experience is reflective of the mindset and approach we have at R3. It’s Global, Regional and Local, operating from a position of knowledge of how our clients and their partners work,” says Greg Paull, R3 Co-founder and Principal. “The role also reflects our investment in the level of service we want to bring to marketers in Europe and the Middle East.”
Ishan joins R3 after 13 years at VML & VMLY&R in Europe & Southeast Asia, where he drove consistent, year-on-year growth for the agency in various roles in growth, network development and account management, including most recently, as Head of Growth, UK. Ishan has managed global integrated accounts for brands such as Danone, Kellogg’s, Sanofi, Colgate, Nestlé and Galderma (formerly Nestlé Skin Health), and played a valuable part in the identifying, leading, and converting new business opportunities. In his recent roles at VML, he oversaw more than 100 pitches ranging from small-scale local to large-scale, global multi-million-dollar ventures.
“The move into Global Growth at R3 couldn’t come at a better time,” says Chatterjee. “I’m looking forward to further engaging with clients on how we can help them strengthen their marketing practice while navigating dynamic changes in partnerships, organizational design, commercial models, and technology.”
Ishan Chatterjee will be leading a workshop for marketing procurement professionals on performance measurement at the ISBA on March 19, 2024.
About R3:
R3 is a leading global, regional and local consultancy group, focused on improving the effectiveness and efficiency of marketers and their agencies. We enable our clients to get the competitive edge and a better return on investment from agencies, media and marketing spend. With over 100 people in the US, Asia, EMEA and LATAM, we work with twelve of the world’s top twenty marketers.
