GroupM, WPP’s media investment group, has named Ashwin Padmanabhan as Chief Operating Officer for South Asia. In his new role, Ashwin will be responsible for driving the integration and expansion of GroupM’s various operations, such as influencer marketing, content, out-of-home advertising, and Nexus. Additionally, he will continue to oversee investments, trading, partnerships, and motion and entertainment initiatives.
Prasanth Kumar, CEO of GroupM, South Asia, said continue to drive synergies across multiple practices. “Ashwin’s deep understanding of client requirements and industry ecosystems and his proven track record ensures a seamless alliance across respective domains,” he said.
Ashwin, who will be based out of Gurgaon and report to Prasanth, is currently the President of GroupM’s investments, trading, partnerships, motion and entertainment.
Ashwin’s strategic vision is anticipated to be pivotal in harmonizing GroupM’s diverse services, with a focus on delivering high-caliber solutions that generate substantial value for clients and the organization. As the current President overseeing GroupM’s investments, trading, partnerships, motion, and entertainment, Ashwin’s dedication to innovation and excellence in operational processes has been instrumental in solidifying GroupM’s position as a leader in media solutions.
Commenting on his new role, Ashwin said, “Clients today are looking for bespoke operating strategies that help transform their businesses and GroupM has always been an architect of new approaches when it comes to its clients. I look forward to working with our teams to drive long-term success for brands, bringing effectiveness and optimization to our services that generate enduring impact.”
