ADFEST has announced Susan Credle as the Grand Jury President for its 2025 edition. In this prestigious role, Credle will oversee the judging for the Lotus Roots category, which honors work with strong cultural relevance, as well as lead evaluations for the Creative Strategy, Effective, INNOVA, and Sustainable Lotus awards.

As part of her involvement, Credle will also deliver a keynote address at the festival, sharing her invaluable insights and experiences. A globally recognized creative leader and passionate advocate for women in the industry, she brings her vision, expertise, and thought leadership to the annual festival, which celebrates innovation and creativity in advertising from its base in Thailand.
โSusan Credleโs creative career in advertising has been focused on a quest to lift people up and infuse the industry with diversity and best-in-class creative, In her dual capacity as Global Chair of FCB and Creative Advisor to IPG, Susan is a leading creative champion for both rising talent and the advertising industry as a whole, helping IPG attract and nurture a diverse pool of global creative talent,โ said ADFEST.
Prior to joining FCB, Credle spent twenty-four years at BBDO New York, rising to the top of the creative ladder as Executive Creative Director before joining Leo Burnett USA to become Global Chief Creative Officer. Her many honors and distinctions include earning a spot on Advertising Ageโs โ100 Most Influential Womenโ list and Business Insiderโs โMost Creative Women in Advertisingโ list. She was also a Matrix Awards honoree and was inducted into the AAFโs Hall of Achievement.
The ADFEST Lotus Awards 2025 is accepting entries, with an Early Bird deadline of Friday 13 December 2024 and a Regular deadline of Friday 10 January 2025.ย ย www.adfest.com
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