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Thursday, February 22, 2024

Rahul Vengalil is CEO and Co-Founder, tgthr

Rahul Vengalil is named the CEO and Co-Founder of tgthr. In his previous position, Vengalil served as the Executive Director at Everest Brand Solutions. Before that, he held the role of Managing Partner at Isobar, contributing significantly to its growth in India for almost a decade. In 2017, Vengalil co-founded What Clicks, a digital media audit firm.

As CEO at tgthr, Vengalil will lead client relationships and business across units. “He will also take forward the agency’s promise of a full-funnel approach by integrating media services into the agency offerings, bringing to the forefront his decades of experience in handling media,” the company said in a release.

Rahul Vengalil’s extensive experience spans across diverse categories, including Automobile, Fashion, Consumer Durables, Real Estate, Retail, Technology, and FMCG. This broad exposure positions him as a leader capable of navigating the unique challenges posed by different industries, further enhancing tgthr’s versatility and adaptability.

Aalap Desai, CCO and Co-Founder tgthr said, “We don’t become a full-funnel agency by just calling ourselves ‘full-funnel’. We can only achieve it by having people who not just come with that expertise but command that expertise. Rahul is exactly that. Why he belongs at tgthr, more than anywhere else, is because he has the head to drive business and has the heart to care about people, too.”

“We aim to simplify the complexities of today’s diverse mediums and the ever-changing technology, My intent is to guide our clients through the dynamic advertising landscape and not just create compelling brand stories for them but also help distribute them. A rehaul of the old ways of advertising requires radical thinking, ingenuity, and passion, which can only be enabled in an ecosystem like tgthr.” said Vengalil.


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