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Friday, March 29, 2024

Impact BBDO elevates Ali Rez to Chief Creative Officer for the Middle East, North Africa, and Pakistan

Profile photo of Ali Rez

Impact BBDO Group has promoted Regional Executive Creative Director Ali Rez to Chief Creative Officer for the Middle East, North Africa, and Pakistan region. Rez is one of the most highly awarded creatives globally and consistently ranks amongst the top global creative leaders.

In the new position, he will be working with Impact BBDO Chairman/CEO Dani Richa, with a remit that will see his purview expanding across the MENA and Pakistan region. Rez has also recently been added as a member of the Global BBDO Creative Board, reporting to BBDO Worldwide CCO David Lubars.

Commenting on his appointment, Rez got right to the task at hand: “Let’s get to work.”

Dani Richa added, “I was keen to see this key position filled by someone from our own bench and after working closely with Ali for the last six years, I’m confident he not only embodies our culture but shares our purpose and vision to take the group to new heights.”

“Ali is one of my favorite people,” said Lubars. “He’s a shining light who embodies the BBDO trifecta: a brilliant creative; a brilliant leader; a good soul.”

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