Getty Images and Perplexity have announced a multi-year partnership integrating Getty’s premium image library into Perplexity’s AI-powered search engine. The collaboration aims to deliver richer, verified, and visually engaging search results, combining trusted visuals with intelligent search to enhance accuracy, credibility, and the overall digital information experience.
In a landmark collaboration blending world-class imagery with cutting-edge artificial intelligence, Getty Images and Perplexity have entered a multi-year licensing partnership aimed at transforming how users experience visual information online.
The agreement will see Getty Images’ extensive library of high-quality, licensed visuals integrated into Perplexity’s AI-powered search engine — marking a major step forward in merging reliable visual content with intelligent, conversational search capabilities.
At its core, the partnership aims to create richer, more accurate, and visually engaging search results, bridging the gap between human curiosity and verified visual storytelling. As generative AI and visual search increasingly shape the digital information ecosystem, this collaboration seeks to set a new standard for trust, quality, and depth in how users interact with online content.
Getty Images, a global leader in visual content, brings to the table decades of expertise and one of the world’s most respected and diverse image archives — spanning editorial photography, creative stock, video, and illustrations. Perplexity, on the other hand, represents the new frontier of AI-driven knowledge discovery, known for its conversational search model that prioritizes transparency, sources, and context.
Together, the two companies will deliver a more immersive search experience, where verified visuals complement AI-generated answers, allowing users to not only read about but also see the subjects they explore.
Unlike traditional search engines that prioritize text, Perplexity’s AI-first approach enables users to engage with information dynamically. The integration of Getty’s images will add a powerful visual dimension to that interaction — enhancing comprehension, credibility, and engagement.
By combining Perplexity’s reasoning-based AI engine with Getty’s trusted visual assets, the partnership addresses a key challenge in today’s AI landscape: the proliferation of synthetic or unverified visuals. Users will now be able to rely on authentic, rights-cleared imagery directly within their AI-driven search results.
This move not only benefits everyday users but also content creators, researchers, educators, and brands seeking more contextual, ethical, and visually rich data sources.
The Getty–Perplexity deal reflects a broader trend in the AI ecosystem — where creative content providers and AI developers are joining forces to ensure the responsible use of data and media. For Getty Images, which has long advocated for ethical AI and proper licensing in the digital era, this partnership reinforces its commitment to supporting AI development grounded in fairness and authenticity.
Perplexity’s rapidly growing user base will now gain access to premium, high-resolution images that enhance not just search aesthetics but also accuracy and relevance.
Industry observers see the collaboration as a model for AI-integrated media partnerships, combining trusted data with intelligent delivery systems. The integration will likely serve as a blueprint for other platforms seeking to elevate their AI search capabilities through credible visual inputs.
As visual misinformation and deepfakes continue to pose challenges online, the Getty–Perplexity partnership underscores the importance of verified content in shaping the next generation of AI tools.
By embedding Getty’s licensed imagery into Perplexity’s AI responses, users can enjoy a more transparent and trustworthy visual experience — one that prioritizes creative integrity and factual accuracy over synthetic replication.
In essence, this collaboration is about making AI search not only smarter but also more human — combining the analytical depth of artificial intelligence with the emotional and informational power of visuals.
As both companies begin implementing the partnership, the rollout is expected to gradually expand across Perplexity’s platforms, enriching the visual layer of AI search and discovery.
For Getty Images, the deal reinforces its position as a pioneer in ethical content licensing for AI innovation. For Perplexity, it’s an opportunity to elevate the user experience by weaving reliable, high-quality visuals into every search journey.
In a digital landscape where the line between content creation and consumption continues to blur, Getty Images and Perplexity are betting on one simple truth: seeing is still believing — especially when powered by intelligence, ethics, and artistry.
