Dentsu International Hong Kong has named David Chan as the head of trading and partnership. He will be tasked with overseeing all delivery of media investment and trading capabilities across the network, as well as the development of partner solutions with media and tech allies. He will be reporting to Anna Chan, media CEO of dentsu International Hong Kong.
Welcoming Chan to the team, Anna Chan, said, “He has a track record of building business growth and driving strong relationships with clients and partners. He will head the trading and partnership team to deliver absolute focus on success for our clients and provide invaluable counsel as the media landscape evolves.”
On taking up the new role, David Chan, said, “Our industry is experiencing so much change. 2020 has been a catalyst for digital economy where we’ve seen a significant shift in consumer behaviour. With data and insights at the helm, media planning and buying with an integrated approach is a must. I look forward to working with the teams and partners, to ensure that we are providing our clients with the best investment opportunities and trading solutions in the marketplace.”
Chan comes with over 20 years of experience spanning across accounting, business advisory, finance operation and agency management. Chan started off his career journey as Staff Accountant at Arthur Andersen & Co. later on moved to PwC as Senior Associate. He has worked at Publicis Media for 16 years where he performed several roles. Chan previously served as managing director of Publicis Media Hong Kong and has experience with a broad portfolio of brands including GSK, Samsung, ICBC. Royal Caribbean, LVMH and Richemont.