CASETiFY has launched a charming Miffy-themed collection to mark the character’s 70th anniversary, featuring designs inspired by postage stamps, handwritten letters, and Bruna’s classic colour palette. The collaboration offers customizable phone and lifestyle accessories, blending nostalgia with modern tech utility while honouring Miffy’s timeless simplicity, warmth, and global appeal.
CASETiFY is celebrating Miffy’s 70th birthday in the sweetest possible way — by turning smartphones, earbuds, and laptops into tiny love letters to the world’s most quietly iconic rabbit. In honour of the beloved character created by Dutch artist Dick Bruna in 1955, the brand has launched the Miffy X CASETiFY collection, a nostalgia-driven collaboration that reimagines tech accessories as poetic keepsakes. Rather than chasing trends, the collection revisits the tactile joy of handwritten letters, postage stamps and childhood stationery — the physical languages of affection that defined a pre-digital world.
It is a tribute not just to Miffy’s legacy but to the emotional innocence she embodies. The Dear Miffy Envelope case — one of the collection’s centrepieces — is styled like a hand-addressed letter ready to be sent across oceans. Fans can even personalise it using CASETiFY’s Milano typeface, turning a phone into a modern-day digital postcard. Another standout is the Stamp Collection Case, a collage of tiny illustrated stamps featuring Miffy in gentle, narrative fragments — as if you could almost peel one off and post it. There’s also the Sticker Case and an Initial Custom Case option that uses Miffy’s own iconic font style, grounding the collaboration firmly in her visual world.
The emotional engineering of the collection is deliberate. Each design is meant to spark a quiet recognition — the sound of envelopes being opened, summer holidays documented in ink and postage stamps, children drawing tulips in primary colours. Bruna’s signature palette — joyful Bruna red, sunbeam yellow, lake blue and leafy green — makes frequent appearances. The transparent Miffy Face Case goes in the opposite direction, letting the device colour or mirror finish shine through a window framed only by Miffy’s gently curious eyes. The Pearl-Plated Case, meanwhile, is understated to the point of elegance — a minimal shell that catches the light with just the glint of Miffy’s features. For purists, the Bruna Red Tulip Case is a direct homage to her Dutch heritage and to the flower motifs that appear across Bruna’s book illustrations.
CASETiFY hasn’t stopped at phones. The collection is deliberately expansive, covering AirPods cases, laptop sleeves, MagSafe-friendly wireless chargers, Snappy wallets and grip stands — every element designed to turn everyday devices into emotion-coded objects. A beaded phone charm completes the series, threaded with anniversary and character beads like something you’d make at a childhood craft table — a tactile, collectible detail that makes the digital suddenly, unexpectedly human again.
More than a merchandising drop, the collaboration feels like a restoration of feeling — a gentle pushback against the cold efficiency of modern tech. In a world optimised for speed, Miffy arrives at her own unhurried tempo, reminding people that technology can still be soft, sentimental and storytelling-driven. CASETiFY is inviting fans not just to accessorise but to remember — the joy of simplicity, the safety of childhood narrative worlds, the universal language of objects made with heart. Seven decades later, Miffy is unchanged, and perhaps that is exactly why she still matters.
