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Thursday, June 13, 2024

Latest News

Grey Elevates Sarah Trombetta to APAC CEO

Grey has announced the appointment of Sarah Trombetta as the new Chief Executive Officer for the Asia-Pacific (APAC) region. This strategic move extends her...

Bread Agency bolsters its team with six new appointments

In a period of strong business momentum and off the back of multiple client wins including Peter Lehmann Wines, Reflections Holidays, Zambrero and others,...

News Around the globe

  • Amplify the global creative agency that specialises in experience and culture, is stepping in to help Santa this Christmas. For years the world’s most recognisable North Pole resident has been able to avoid detection during his yearly global outing. But in this accelerated world of intelligence and surveillance, Amplify’s innovation team became concerned as we are approaching a time when he will be unable to keep up his work undetected.
  • NYX Professional Makeup has launched a new campaign that praises makeup as a marker of one’s identity with the launch of the “True ID Card” – ID cards that truly represent you. Created by Buzzman, the campaign exposes “a society that is still plagued by norms,” the agency said, adding that some people still see make-up as a way to camouflage, to pretend to be someone else, or to put on a mask. Something superficial.
  • As the NRMA Insurance Men’s Test Series gets underway at Perth Stadium this week, NRMA Insurance brings a fresh wave of support and a community approach to its second season as naming rights partner. NRMA Insurance has unveiled a brand new TVC via Thinkerbell and Initiative, featuring Australian cricket stars Usman Khawaja, Pat Cummins and Ash Gardner, aiming to inspire Australians to protect and support their local cricket clubs.

THE HALLWAY LAUNCHES GWM’s TANK 500 HYBRID, WITH A LITTLE HELP FROM RUDYARD KIPLING

Following a string of successful model launches that catapulted GWM to 45% annual sales growth, Independent creative agency The Hallway is on the road again with...

Celebrity Ink Appoints Claxon to Craft its Next Global Chapter

Independent growth agency, Claxon has been appointed as media and creative agency of record for Celebrity Ink, one of the world’s leading tattoo brands. Claxon’s remit...

Clemenger BBDO launches Social, PR & Influence Practice Chemistry Set, Hires Rhian Mason To Lead

Clemenger BBDO has taken the next significant step in its evolution, unveiling Social, PR & Influence practice Chemistry Set, and the recruitment of leading industry talent...

Video of the Day

In its latest TVC, Times Internet-owned Magicbricks says that it not only provides 15 lakh plus property listings but also 15 plus services that can help make a house a home. 

TOP CREATIVE WORKS

#HarGhoontMeinSwag

Client: Pepsi

Ubisoft - Découvrez l'île de Yara

Client: Ubisoft

ikea- #wonderfuleveryday

Client: IKEA

#ShineBrighter

Client: Zeya By Kundan

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Advertising

Bread Agency bolsters its team with six new appointments

In a period of strong business momentum and off the back of multiple client wins including Peter Lehmann Wines, Reflections Holidays, Zambrero and others, Bread Agency is growing with the appointment of six new bread makers joining the existing team of three. Having previously been Creative Content Lead at Havas Red, Talya Kaplan joins the team as Content Lead. With over 10 years of experience in design and content creation, Talya has worked across various brands and categories to deliver exceptional social-first creative. Talya’s portfolio of brands includes Toyota, Nikon, NIVEA, Sunrice, Roche, Abbvie and UCB. After a year of freelancing for multiple agencies and clients, Katie Moon joins the team from Aruga as Social Creative. She has over 10 years...

Top 5 of the week

Media

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Marketing

Branding

Coca-Cola gives its iconic logo a twist to...

Led by Ogilvy New York, WPP Open X campaign encourages Coca-Cola consumers to recycle their used Coke cans. Coca-Cola...

KFC honors Thailand’s vibrant heritage with the Songkran...

As the Songkran Festival unfolds, Thailand's streets come alive with music, laughter, and a bucket brimming with the Colonel's...

Savsol Lubricants appoints actor Sidharth Malhotra as their...

Savsol Lubricants, a key player in automotive and industrial lubricants and a flagship brand of Savita Oil Technologies, has...