Go Colors, the premium brand for bottom wear in India, has joined forces with Zepto, the 10-minute delivery powerhouse, to revolutionize the way customers shop for fashion. Together, they’re delivering quality bottom wear to your doorstep in just 10 minutes, offering a shopping experience that’s quicker and more seamless.
Renowned for providing chic bottomwear in an array of sizes and hues across multiple categories, Go Colors boasts of a wide offline footprint with more than 750 stores across 170+ cities in India. Having expanded extensively in the offline space, Go Colors is now vying for the fast-growing quick commerce sector through its partnership with Zepto and is currently available across Bengaluru, Chennai, Delhi NCR, Hyderabad, and Mumbai. The brand has decided to deliver a collection of leggings and churidars quickly, to perfectly complement your everyday attire.
“At Go Colors, we strive to bring unmatched convenience to our customers. By merging Go Colors’ trendsetting bottomwear with Zepto’s lightning-fast delivery, we aim to fix the hassle of last-minute wardrobe choices,” said Mr Gautam Saraogi, Founder and CEO of Go Colors. He further added, “We are excited to team up with Zepto to bring Go Colors’ fashion forward and comfortable bottomwear closer to millions of shoppers across India. This will facilitate us to make fashion more accessible than ever before.” stated Mr. Saraogi.
“At Zepto, we are honoured to team up with India’s top bottom-wear brand, Go Colors. This strategic partnership strives to bridge a significant selection gap in the women’s bottomwear category on quick commerce, delivering shoppers with quick access to a wide range of styles. Aligning with Go Colors will contribute to Zepto’s evolution in the women’s fashion sector,” stated Chandan Mendiratta, Chief Brand Officer, Zepto
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