MARICO APPOINTS VIKRAM KARWAL AS CHIEF MARKETING OFFICER

Marico Limited has appointed Vikram Karwal as its new Chief Marketing Officer, leveraging his global marketing experience in CPG brands and innovation expertise to drive growth. Karwal joins from Reckitt Benckiser, bringing a strong track record of brand building and marketing leadership.

Marico Limited, a leading consumer goods company, has announced the appointment of Vikram Karwal as its new Chief Marketing Officer. Karwal brings a wealth of experience to the role, with a strong track record of establishing and growing CPG brands globally. His expertise spans across various regions, including India, Europe, RSA, and ASEAN countries, making him an ideal fit for Marico’s growth ambitions.

With a career spanning over two decades, Karwal has developed a deep understanding of consumer behavior and market trends. His experience in developing innovations and driving brand growth will be invaluable to Marico as it looks to expand its presence in existing markets and explore new opportunities. Karwal’s appointment is a strategic move by Marico to strengthen its marketing capabilities and drive business growth.

Prior to joining Marico, Karwal held senior marketing positions at leading companies, including Unilever and Procter & Gamble. His most recent role was as the Executive Vice President and Head of Marketing at Reckitt Benckiser, where he led the company’s marketing efforts across various categories. Karwal’s experience in leading global brands and driving innovation will be a significant asset to Marico’s leadership team.

Marico’s CEO, Saugata Gupta, welcomed Karwal to the team, saying, “We are delighted to have Vikram join us as our new Chief Marketing Officer. His extensive experience in marketing and brand building will be instrumental in driving our growth agenda and strengthening our portfolio of brands.”

Karwal’s appointment is part of Marico’s ongoing efforts to strengthen its leadership team and drive business growth. The company has been focusing on expanding its presence in emerging markets and driving innovation to stay ahead of the competition. Karwal’s expertise and experience will be crucial in helping Marico achieve its growth objectives.

As Chief Marketing Officer, Karwal will be responsible for leading Marico’s marketing efforts and driving brand growth. He will work closely with the leadership team to develop and implement marketing strategies that drive business growth and strengthen Marico’s brand portfolio.

Karwal’s appointment has been widely welcomed by industry experts, who praise his marketing expertise and leadership skills. His appointment is seen as a positive move by Marico to strengthen its marketing capabilities and drive business growth.

With Karwal at the helm, Marico is poised to take its marketing efforts to the next level. His experience and expertise will be invaluable in driving brand growth and expanding the company’s presence in existing and new markets.