ISOPURE® Welcomes Rashmika Mandanna as Its First Brand Ambassador in India, Unveils New Campaign

ISOPURE®, a globally renowned name in Zero and Low-Carb Protein nutrition, proudly announces Rashmika Mandanna as its first-ever brand ambassador in India. Trusted by fitness enthusiasts, athletes, and purists alike, ISOPURE® continues to redefine clean nutrition for those who seek performance without compromise.

The partnership debuts with the brand’s latest campaign, “Everything You Need, Nothing You Don’t”, which champions the power of pure, high-quality protein and emphasizes mindful, ingredient-conscious living. The campaign reflects a rising movement among today’s consumers—favoring clean, minimal, and transparent nutrition that aligns with a modern, purpose-driven lifestyle.

Rashmika’s vibrant energy, disciplined lifestyle, and authenticity make her a natural fit for ISOPURE®, reinforcing the brand’s mission to support individuals who prioritize clarity in their choices—both on their plate and in life.

Loved across the country for her authenticity, energy, and wide-reaching influence, Rashmika embodies a lifestyle that’s rooted in balance, discipline, and joy. Rashmika represents a new generation of individuals who pursue wellness with clarity and purpose. Her values mirror ISOPURE’s unwavering commitment to the idea of: “Purity, Simplicity & Quality.”

“At ISOPURE®, we believe that purity is not just about what’s inside the product packs, but also the intent behind every choice,” said Sumit Mathur, General Manager, South Asia, Glanbia Performance Nutrition,. “Rashmika embodies that intent. She’s focused, mindful, and uncompromising—just like an ISOPURE® consumer. This collaboration marks a milestone as the brand continues to innovate and deliver exceptional quality products to the consumers, and together, a new wave of health-conscious enthusiasts will be inspired.”

ISOPURE® is not for everyone. It’s for those who make mindful & conscious choices about what they put into their body is a reflection of what they stand for. Crafted with 100% whey protein isolate, the new ISOPURE® Zero-Carb Unflavoured offers 25g of high-quality protein per serve, with ZERO CARBS, SUGAR & FAT, and No artificial colours, flavours, or sweeteners.

““Fitness, to me, is not about extremes—it’s about consistency. It’s the choices I make every day — what I eat, how I move, what I prioritize. I travel a lot, work long hours, and yet I always try and make time to move and eat clean.  I’ve learnt over time that wellness isn’t about excess, it’s about clarity, knowing what truly serves you. That’s why ISOPURE®️ fits effortlessly into my lifestyle”, said Rashmika Mandanna, brand ambassador of ISOPURE®️.” 

The association will be amplified through the ‘ISOPURE® Purity Challenge – ISOFOAM & ISOMIX Tests’. These simple demonstrations highlight how ISOPURE® stands apart- uncompromised & exceptional in quality – with a powerful message of ‘delivering 100% of what you need and 0% of what you don’t need’.

This partnership invites those who value quality over clutter to take a closer look. To experience the difference. To redefine their choices. To live with purity.