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Sunday, March 1, 2026

Haptik names Praful Krishna as Chief Product Officer

Jio Haptik Technologies Limited, a conversational AI company and a subsidiary of Reliance Jio Platforms, has appointed Praful Krishna as its Chief Product Officer (CPO). In his role, Praful will spearhead Haptikโ€™s strategic vision and be the driving force behind building Haptikโ€™s suite of products.

haptik

Praful comes with 20+ years of cross-functional experience in developing, digitizing, marketing, and investing in AI and NLP-driven products at startups and Fortune 500s. He was previously Founder & CEO at Coseer, a company helping data science teams in enterprises with intelligent process automation tools. Before entering the world of AI and Products, he was at a hedge fund and a consultant with McKinsey & Company. He is an alumnus of IIT Bombay and Harvard Business School and currently lives in San Francisco, the company said.

Aakrit Vaish, Co-founder and CEO at Haptik said, โ€œIn addition to being an ex-entrepreneur, Praful has a proven record of success in both startups and large companies and his arrival marks a critical moment in Haptikโ€™s growth journey. I am confident that under his leadership, the product will be making even further strides in solving customers’ biggest pain points across the conversational commerce journey; and accelerate our journey towards becoming a global leader in the conversational AI economy.โ€

On taking up the new role,ย Praful Krishna, Chief Product Officer at Haptikย said, โ€œI am super excited to join Aakrit, Swapan, and the rest of the Haptik team at such an amazing time in the companyโ€™s evolution. I truly believe Haptik is poised to be a global leader in enabling conversational commerce for brands by meeting the user wherever they are – from metaverses to phone lines – and helping them throughout their journey – from acquisition to advocacy. Haptik has already seen incredible momentum: not everyone can boast 500+ million users served with billions of interactions.โ€

In this role, Praful will be overseeing the productโ€™s requirements, design, messaging, pricing, reliability, and customer engagement. Prafulโ€™s breadth of experience will be instrumental to Haptik as it evolves. He has helped drive positive changes at other companies โ€“ changes that Haptik expects to encounter in the coming yearsโ€“ and the team is excited to benefit from Prafulโ€™s expertise.


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