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Justin Drape Launches CREATIVITY & COMMERCE: A New Global Practice Bridging Ideas and Impact
Award-winning creative leader Justin Drape has launched CREATIVITY & COMMERCE, a global practice dedicated to unlocking the commercial value of creativity. With a clear...
Think HQ takes flight with Philippine Airlines
Positive change agency Think HQ has been chosen by Philippine Airlines as its Australian agency partner, following a competitive pitch. As part of the...
MBCS Wins Top Honor: Agency of the Year at Malaysia Effie Awards 2025
MBCS, the media-driven creative content practice within the IPG Mediabrands network, has been honored with the Agency of the Year title at the Malaysia...
Wayne Deakin Steps Down from Wolff Olins to Pursue Freelance and Consulting Ventures
Wayne Deakin has stepped down from his roles as Global Creative Principal and Global Executive Creative Director at Wolff Olins to explore new freelance...
Vithoba Launches “Har Smile Ek Jeet Hai” Campaign on World Smile Day
Vithoba Healthcare, a trusted name in oral care, today announced the launch of its new campaign, “Har Smile Ek Jeet Hai” (#HarSmileEkJeetHai) on the occasion of World...
TRA wins Gold at the prestigious Esomar Awards
Independent research and insights agency, TRA, has been awarded Gold for Excellence in Global Research in the global category at the prestigious Esomar Awards...
Showroom B2B Hosts Four-Day Roadshow, Showcases Category Expansion and Future Fashion Trends
Showroom B2B (3Fate Technologies Pvt. Ltd.), India’s leading B2B platform for value fashion, successfully concluded its four-day roadshow held between 24th and 27th September...
Meet Coco: Tata Play’s Pioneering AI-Augmented Mascot in Indian Entertainment
Tata Play, India’s leading content distribution platform, has unveiled Coco, an AI-assisted puppy mascot designed to represent the brand across all consumer touchpoints. Created...
Jaideep Ahlawat Leads Liberty General Insurance’s Road Safety Message—‘Choose Calm Over Conflict’
Liberty General Insurance Ltd. has unveiled its first-ever influencer marketing campaign, featuring the acclaimed actor Jaideep Ahlawat. Running from September to December 2025, the...
Bringing AI Closer: OpenAI’s ChatGPT Campaigns Highlight Everyday Possibilities
OpenAI has rolled out a series of engaging campaigns that spotlight the versatility of ChatGPT in everyday experiences. Titled “Road Trip with ChatGPT,” “Pull-Up...
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