Infosys has elevated Amit Deshpande to AVP & Global Portfolio Head of Marketing for CRL, CMT, SURE, and Infosys Equinox. With over 13 years at the company, Deshpande has led major global marketing initiatives, strengthened portfolio positioning, and shaped digital-first strategies, bringing deep cross-vertical expertise from Infosys and TCS.
Amit Deshpande’s elevation to AVP & Global Portfolio Head of Marketing – CRL, CMT, SURE, Infosys Equinox at Infosys marks a significant milestone in a journey defined by steady rise, diversified expertise, and a deep-rooted commitment to shaping global marketing strategy for one of the world’s leading digital services and consulting companies. For more than thirteen years, Deshpande has been embedded in the evolving narrative of Infosys’ transformation across industries, portfolios, and client ecosystems, emerging as a key architect behind the company’s integrated marketing vision and digital-first go-to-market programs.
His latest role places him at the strategic centre of multiple high-impact business portfolios—Consumer, Retail & Logistics (CRL), Communications, Media & Technology (CMT), SURE (sustainability, utilities, resources, and energy), and Infosys Equinox, the company’s digital commerce and marketing platform. It is a role that draws together complex global markets, fast-moving industry shifts, and Infosys’ commitment to shaping experiences across digital, data, and cloud. Few leaders are as uniquely positioned as Deshpande to navigate these intersections, given the span of his experience within the organisation.
Deshpande’s career at Infosys reflects a thoughtful, deliberate evolution through roles that have consistently expanded in scope and influence. Prior to this promotion, he served as Global Head of Marketing for CRL and Infosys Equinox, a responsibility that required steering the integrated marketing narrative for sectors undergoing rapid technological disruption. From redefining the brand positioning of the CRL portfolio to amplifying the global reach of Infosys Equinox, he played a key role in shaping how the company engages with enterprises seeking transformative digital capabilities. Before this, he held the position of AVP & Global Head of Marketing for the Consumer, Retail & Logistics business, driving programs aimed at accelerating market adoption of Infosys’ solutions for retailers, consumer brands, logistics providers, and e-commerce leaders navigating new digital realities.
These leadership roles were built on top of years of groundwork in areas such as sustainability marketing, manufacturing and retail marketing, and product strategy—sectors that equipped him with a granular understanding of industry trends and client expectations. Across each stage, Deshpande demonstrated a consistent ability to translate technology capabilities into compelling industry storytelling, connecting Infosys’ innovation agenda with the business challenges facing clients across the world. He has been instrumental in driving large-scale global marketing programs, strengthening brand identity across multiple verticals, and architecting digital-first go-to-market strategies that align with the company’s long-term growth priorities.
Central to his leadership style has been an emphasis on integrated portfolio marketing—bringing coherence to diverse solution sets, platforms, and services while ensuring that each is positioned effectively within the global technology landscape. Deshpande has played a key role in evolving Infosys’ narrative beyond traditional IT services to a broader digital, cloud, and experience-driven value proposition. Whether shaping new messaging frameworks, overseeing content ecosystems, or driving multimedia storytelling across channels, his work has contributed significantly to Infosys’ brand influence at a global scale.
Deshpande’s impact at Infosys is not limited to portfolio positioning alone. His work has consistently intersected with the company’s industry vision, partner ecosystem engagements, and cross-portfolio innovations. His contributions to thought leadership programs, analyst-facing initiatives, and global campaigns have helped elevate Infosys’ voice in competitive markets while aligning with emerging industry priorities such as sustainability, hyper-personalised commerce, digital supply chains, and customer experience transformation. His ability to build cohesive narratives across such diverse themes speaks to a deep understanding of both technology and business strategy.
Yet, Deshpande’s success story is also shaped by experiences outside Infosys. Before rejoining the company in a leadership capacity, he honed his commercial and strategic acumen at Tata Consultancy Services, where he worked across presales, business development, and product strategy. As Presales Manager for TCS BaNCS, the company’s flagship banking platform, he engaged closely with global financial institutions, shaping solution proposals and go-to-market initiatives. Earlier roles as Business Development Manager and Business Analyst in the insurance and investment banking domains equipped him with practical insights into enterprise technology needs, regulatory environments, and customer experience dynamics within financial services—expertise that would later enrich his cross-vertical marketing leadership at Infosys.
Interestingly, Deshpande’s professional roots trace back to his early years at Infosys Technologies Ltd, where he began building the foundation of his career. Working across Learning Services, the Product Strategy Group, Banking & Capital Markets, and pre-sales functions, he developed an early understanding of the interplay between product capabilities, market expectations, and customer engagement. These formative experiences set the stage for a career that would eventually blend marketing strategy with technology-driven business transformation at a global scale.
Across roles at Infosys, Infosys Technologies Ltd, and Tata Consultancy Services, Deshpande’s journey reflects a combination of strategic depth and operational experience that is increasingly critical in the technology services ecosystem. His career spans more than a decade of rapid industry shifts—from legacy technology landscapes to cloud-native architectures, AI-led experiences, and digital commerce acceleration. Throughout this evolution, he has been a consistent voice advocating for integrated marketing, cohesive portfolio management, and storytelling that connects technological innovation with tangible business transformation.
Deshpande’s elevation comes at a time when global enterprises are navigating complex disruptions across industries—from consumer behaviour shifts and supply-chain volatility to AI-led customer experiences and sustainability imperatives. Infosys’ CRL, CMT, SURE, and Infosys Equinox portfolios sit at the heart of many of these transitions. The ability to position these capabilities effectively, articulate their value with clarity, and engage audiences across digital platforms will play a critical role in shaping Infosys’ market momentum. Deshpande’s experience places him in a strong position to lead this next phase of growth.
Colleagues who have worked with him describe him as a collaborative leader with a keen eye for detail and a strong belief in data-driven marketing. His approach often blends strategic thinking with creative execution—balancing insights, storytelling, and measurable outcomes. His leadership influence extends across cross-functional teams, external partners, and global campaign networks, contributing to consistent improvement in marketing performance and brand perception.
As Infosys deepens its commitment to shaping digital experiences, cloud-led transformations, and industry-specific innovation, leaders like Amit Deshpande represent the evolving face of marketing leadership within technology services. His appointment underscores the organisation’s focus on strengthening integrated portfolio marketing and amplifying the strategic role of storytelling in shaping enterprise transformation journeys.
Deshpande’s story is one of consistent evolution within a rapidly evolving industry. From early roles that shaped his analytical and product-focused thinking to leadership positions that now influence global marketing strategy across multiple portfolios, his career stands as a testament to the value of long-term growth, cross-domain exposure, and a deep understanding of technology’s role in business reinvention. In his new role, he is poised to help steer Infosys’ next chapter of innovation, industry impact, and global brand leadership—continuing a journey that has already left a significant imprint on the company’s marketing ecosystem.
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