WolfzHowl has appointed Eswara VAN Sharma as Consulting Director – #StraTech and Brand Orchestration for India and ASEAN. Based in Bengaluru, Sharma will drive brand strategy and global growth across Asia-Pacific. With over 31 years of experience, he joins from DDB Singapore, bringing expertise in behavioural science, technology, and brand building.
WolfzHowl, the behavioural strategy consultancy known for blending human insights with strategic innovation, has announced the appointment of Eswara VAN Sharma as Consulting Director – #StraTech and Brand Orchestration (India & ASEAN). This marks a significant leadership addition as the company strengthens its global footprint and prepares for its next phase of expansion.
Based in Bengaluru, Sharma will oversee brand relationships, client success, and the orchestration of WolfzHowl’s signature approach to behavioural strategy and technological integration. He will also play a pivotal role in driving business growth in Australia and Southeast Asia, collaborating closely with Waheed Bidiwale and Jean Paul.
With over three decades of experience, Sharma brings an impressive portfolio of leadership roles across markets and disciplines. His most recent stint was as Regional Business Director at DDB Singapore, where he led regional brand strategy and client development. His earlier experience includes roles at Leo Burnett Malaysia, Digital Nasional Berhad, and NVIDIA India, building a unique perspective at the intersection of creativity, technology, and behavioural insights.
Kalyan Ram Challapalli, Founder of WolfzHowl India and Partner & Head of Strategy at WolfzHowl Global, highlighted the importance of Sharma’s appointment in the company’s evolution. “Over the past 13 years, we have built deep expertise and delivered strategic growth across 30+ categories. We have also seen tremendous business growth in the last two years. As we embrace the next chapter, WolfzHowl needs experienced leaders to grow and consolidate our evolution via #StraTech. VAN’s experience, integrity and affable leadership make him the perfect catalyst for this phase of growth – both in India and globally,” he said.
Sharma, expressing his enthusiasm for the role, said, “It’s rare to find an opportunity that brings together the sum of one’s experiences – in behavioural science, technology, and brand building – while still offering room for growth and exploration. I’m excited to orchestrate strategy and technology with WolfzHowl, and help shape the movement we call #StraTech.”
WolfzHowl’s proprietary #StraTech framework—where strategy meets technology—has been central to its success, combining behavioural science with data-driven innovation to help brands connect meaningfully with consumers. Sharma’s appointment is expected to deepen this integration, particularly as the consultancy expands across India, Australia, and Southeast Asia.
With his cross-market experience and passion for behavioural thinking, Eswara VAN Sharma’s leadership marks a bold new chapter for WolfzHowl’s global ambitions. The company’s mission remains clear: to create smarter, more human brands powered by technology, strategy, and empathy.
