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THE PINK TAG PROJECT TURNS EVERYDAY CLOTHING INTO A LIFESAVING REMINDER FOR WOMEN
The Sanjeevani: United Against Cancer initiative has launched the third edition of the Pink Tag Project, placing self-breast examination instructions inside women’s garments. Designed as...
INDIAN MALT WHISKY ASSOCIATION FORMS TO CHAMPION GLOBAL RECOGNITION AND PREMIUM GROWTH
Founded in 2024 by leading producers including John Distilleries, Amrut, Radico Khaitan and Piccadily Agro, the Indian Malt Whisky Association aims to define and...
PINTEREST AND WPP MEDIA BRING REAL-TIME CULTURAL SIGNALS INTO MEDIA PLANNING WORKFLOWS
Pinterest is partnering with WPP Media to integrate Pinterest Trends into WPP Open, enabling teams to access real-time search intent within their planning and...
ASHOK BAGRIYA APPOINTED CEO AS RT INDIA LAUNCHES ITS LARGEST OVERSEAS OPERATION
Veteran journalist Ashok Bagriya has taken charge as CEO of RT India, overseeing the launch of the network’s largest foreign venture. Established during President...
The Algorithm Takes the Wheel: How AI is Redefining the Advertising Agency Playbook
One of the most thrilling and controversial domains of AI assimilation is in the creative department. The heart of an agency's essence has long...
The One Club for Creativity Introduces ‘The One Show Indies’ to Celebrate Independent Creativity
The One Club for Creativity has unveiled one of the most transformative updates to its prestigious global One Show awards in decades — the...
KidsCan & Droga5 ANZ Dress Landmark Artwork to Highlight Child Hardship in New Zealand
KidsCan and Droga5 ANZ, part of Accenture Song, have joined forces to create a powerful new awareness campaign, Boy Walking, shining a light on...
Justin Drape Launches CREATIVITY & COMMERCE: A New Global Practice Bridging Ideas and Impact
Award-winning creative leader Justin Drape has launched CREATIVITY & COMMERCE, a global practice dedicated to unlocking the commercial value of creativity. With a clear...
MBCS Wins Top Honor: Agency of the Year at Malaysia Effie Awards 2025
MBCS, the media-driven creative content practice within the IPG Mediabrands network, has been honored with the Agency of the Year title at the Malaysia...
Strategic Storytelling Meets Innovation: INVNT Supercharges Xerocon Brisbane
INVNT, the global live brand storytelling agency, has delivered a world-class, end-to-end brand experience for Xero - Xerocon Brisbane 2025, transforming the Brisbane Convention...
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