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Saturday, July 13, 2024

#TheDriveWithin says Hyundai in its latest campaign

Hyundai Motor India, a Smart Mobility Solutions Provider, announced the next edition of #TheDriveWithin campaign with 5 Indian Women Cricketers – Smriti Mandhana, Shafali Verma, Jemimah Rodrigues, Yastika Bhatia and Renuka Singh. The #TheDriveWithin campaign sought to share its synergy with the company’s core fundamentals by diving further to highlight perseverance and  grit of these cricketers by demonstrating motivation and sought to serve as a platform for encouraging sports talent in the country.

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Tarun Garg, Chief Operating Officer, Hyundai Motor India Limited (HMIL)

Commenting on the campaign launch, Tarun Garg, Chief Operating Officer, Hyundai Motor India Limited (HMIL) said, “Hyundai Motor India deeply affiliates with our country’s sports spirit with a strong resolve to support the upcoming talent in the country. Athletes throughout the world are empowered by conviction and determination and they put in years of arduous training to become the best contenders at a global level. Driven by the same spirit within our organization, we aim to provide the best experience to our customers with our world-class products and future mobility solutions. #TheDriveWithin Campaign since 2022, has been the expression of Hyundai to bring forward the authentic narratives of Indian women cricketers and highlight their drive for victory so as to foster the spirit of sportsmanship across the country. It was so amazing to hear the illustrious accomplishments & stories of Smriti, Jemimah, Yastika & Renuka. At the same time, we missed Shafali at the shoot for the campaign, as she was making India proud on the global stage with the recent win”

Commenting on the association, Smriti Mandhana, “I have always known Hyundai to be an iconic and inspirational brand across the world. I am happy to be associated with a brand which is pioneering a Customer First approach & Future Mobility solutions. I look forward to being part of the Hyundai family and its captivating growth journey.”

Renuka Singh Thakur said, “Connecting people with quality time. This is what Hyundai believes in and their vision is the true testament of the same. I am grateful to be part of the Hyundai Family and looking forward to this association as I pace myself towards grander growth.”

Yastika Bhatia said, “Being a Hyundai owner myself, it is a matter of sheer pride & honour. I look forward to being part of the Hyundai family and tagging along with their growth journey.”

Jemimah Rodrigues said, “Tremendously happy to continue my relationship with Hyundai. It is highly motivating to be associated with a progressive brand like Hyundai which deeply shares the spirit of cricket and continuously puts efforts to support in every way”

Shafali Verma said, “I’m pleased to be a part of the Hyundai family, which means a lot to me. Being committed to perform at the highest level and aiming to bring the best for the country is something we mutually share as our core belief.”


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