Zomato has launched its latest Diwali campaign featuring the ever-entertaining actor and comedian Sunil Grover in two playful ads, just in time for the festive season. The campaign introduces Zomato’s newly launched ‘large order fleet’ service, aimed at handling bulk food orders for festive gatherings and events, alongside exclusive deals.
The first ad humorously showcases the vast menu options on Zomato. It opens with a boy sitting beside Sunil Grover, casually scrolling through the app and commenting, “Zomato jaisi variety kisi mein nahi hai” (No one has more variety than Zomato). Grover, known for his wide range of quirky roles on The Kapil Sharma Show, takes the statement personally, hilariously leaping into action to prove that no one, not even Zomato, can outmatch his variety.
Using his comic genius, Grover morphs into multiple personas at the blink of an eye. First, he appears as a glamorous woman dressed in a vibrant red and gold outfit. Next, he transforms into an elderly man wearing a dark suit and a vintage checkered cap. Lastly, he becomes a flashy celebrity figure wearing a multicoloured fur jacket, leaving the audience entertained as he parodies the very idea of “variety.”
The film concludes with a twist, as Grover appears at the youngster’s home dressed as a Zomato delivery partner. Handing over the order, he says goodbye with a cheeky flying kiss in his signature style.
The second ad is set in Grover’s house, where he’s hosting a grand Diwali party. A Zomato delivery boy shows up, excited at the prospect of meeting stars and celebrities at the actor’s party. Grover warmly wishes the delivery boy a “Happy Diwali” upon receiving the food order, but the real surprise comes when the delivery boy sneaks a look inside the party.
What he sees leaves him stunned—each guest at the party is Sunil Grover in disguise. The ad concludes with the ‘Sunilverse’, comprised of different characters played by Grover, rooting for the Zomato delivery.
Zomato CEO Deepinder Goyal launched the ‘large order fleet’ service in April 2024. The service is specifically designed to cater to gatherings and events, handling food orders for up to 50 people. The platform is also running promotions such as “Buy 5 Get 5 Free” and “Flat 20% Off” on selected items to encourage users to make use of the service during the festive season.
Sunil Grover is widely recognised for his work in The Kapil Sharma Show. Known for his characters like Gutthi, Dr. Mashoor Gulati, and Rinku Devi, Grover’s comedic versatility makes him the perfect fit for a campaign centered around variety.
Currently, he is a part of Netflix’s The Great Indian Kapil Show, a Hindi-language comedy talk show hosted and produced by Kapil Sharma. The second season is now streaming exclusively on the OTT platform.
Grover has also made a mark in the film industry. Recently, he appeared in the Amazon Prime web series Tandav, surprising audiences with a serious role that stood in stark contrast to his usual comedic performances. He has also been part of major Bollywood films such as Jawan (2023), Bharat (2019), Gabbar Is Back (2015), and The Legend of Bhagat Singh (2002).
