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Tuesday, March 25, 2025

StevePriya bags creative mandate for D’Decor and sub brand Sansaar

StevePriya, a rapidly emerging creative and content agency, has secured the prestigious creative mandate for D’Decor Exports, a global leader in premium home furnishings, along with handling the social media strategy for Sansaar, D’Decor’s eco-conscious home décor brand.

D’Decor Exports, celebrated for producing over 100,000 square meters of high-quality fabrics each day, has entrusted StevePriya to elevate its brand identity through cutting-edge creative initiatives. With D’Decor continually expanding its offerings across diverse product categories—ranging from curtains, upholstery, and bed linens to blinds, wallpapers, and rugs—the agency’s expertise will be instrumental in strengthening the brand’s leadership in the market and amplifying its global reach. Through innovative campaigns and a refined digital presence, StevePriya will contribute to fortifying D’Decor’s appeal as a trendsetter in the home decor industry.

Commenting on the partnership, Sanjana Arora, Business Head, Sansaar said, “We are excited to collaborate with StevePriya, whose creative expertise will help us continue to lead the market with innovative ideas and a strong brand presence. This partnership will enable us to tell our story in a more compelling way, both for D’Decor and Sansaar.”

“We are thrilled to partner with D’Decor and Sansaar. While D’Decor is now synonymous with the home decor category, Sansaar is built around sustainability and a conscious mindset.” said Priya Pardiwalla & Steve Mathias, chief creative officers, StevePriya. “We will focus on creating engaging content while deepening the connection with consumers across all platforms.”

StevePriya will also take charge of social media responsibilities for Sansaar, a brand devoted to sustainable luxury in home décor. Embracing a philosophy of mindful living and eco-conscious design, Sansaar seeks to inspire consumers to make thoughtful, environmentally-friendly choices. This mission aligns seamlessly with StevePriya’s creative vision, making the partnership an ideal collaboration to promote a more sustainable approach to home styling through engaging and impactful digital storytelling.

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