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Tuesday, March 25, 2025

#SheForShe: Godrej Celebrates the Power of Women Uplifting Each Other

Godrej Industries Group has unveiled its latest campaign, #SheForShe, celebrating the power of solidarity and support among women. This initiative shines a light on the diverse experiences, resilience, and shared strength of women across generations, identities, and professions. Rooted in the group’s commitment to gender diversity and empowerment, the campaign underscores the importance of women uplifting one another to drive collective progress and equality.

At the heart of #SheForShe is a heartfelt exchange of letters between women from different walks of life. These letters serve as a powerful testament to their shared challenges, personal victories, and the unique journeys that define them. Through this deeply personal narrative, the campaign honors the invaluable contributions of women while fostering a culture of encouragement and mutual support.

Commenting on the campaign, Tanya Dubash, Executive Director & Chief Brand Officer, Godrej Industries Group said, “#SheForShe is a tribute to the everyday strength and solidarity that unite women. It celebrates diverse experiences and reminds us that when we uplift one another, we all rise together. At Godrej Industries Group, we believe true empowerment starts with recognition and support. Together, we can build a more inclusive and equitable future where every woman’s voice is heard and valued.”

Developed by Godrej Creative Lab in collaboration with the Corporate Brand & Communications Team at Godrej Industries Group, the #SheForShe campaign showcases inspiring stories of women from diverse backgrounds. From a young woman carving out her independence in Mumbai to a homemaker creating a nurturing home, from an individual reclaiming her identity to a trans woman asserting her rightful place in society—each narrative highlights the power of solidarity. Through these heartfelt stories, the campaign reinforces the importance of women uplifting and championing one another.

“#SheForShe is more than just a campaign,” said Swati Bhattacharya, Head of Godrej Creative Lab. “When we speak for each other, we come from a place of understanding and appreciating each other’s path and each other’s journeys. Because every woman’s strength, fight, and triumph is connected. #SheForShe is a reminder that no woman stands alone. That our voices are louder, our impact greater, and our future stronger when we stand together. This poem isn’t just words – it’s a call to see, hear, and champion each other. And when we do that, we all win,” she added.

Shirsha Guha Thakurta, Director at Oink Films, added, “#SheForShe is a very personal piece of work for me. When women speak for women, they don’t just break barriers – they break cycles, rewrite narratives, and create space for voices that have long been silenced. This film isn’t about a movement; it’s about a mindset. A reminder that when we lift each other up, we don’t just change one life – we change the whole story”

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