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Saturday, October 1, 2022

Patrick Wisnom is Global CEO, Wunderman Thompson Health

Wunderman Thompson has appointed Patrick Wisnom as Global CEO of Wunderman Thompson Health, filling the position held by CEO Becky Chidester, who will retire this summer after 32 years at WPP. With over two decades of global agency experience, Wisnom has worked for agencies including Deutsch New York and WPP-owned Grey, spending most of his career focused on healthcare with clients such as Pfizer, Novartis, GSK, and J&J.

Chidester retires after a career that has spanned politics, relationship marketing, digital, and healthcare. She started her WPP career in Washington, DC where she oversaw the transformation of a regionally focused political communications agency into a nationally recognized CRM leader. She joined Wunderman as COO of the New York office and was subsequently elevated to President, becoming the first women on Wunderman’s executive team.

In this role, she launched Women@Wunderman, which developed into Pass It On, to strengthen the agency’s commitment to developing more women in leadership roles. Becky was the founder of Wunderman Health, and with a focus on integrating creativity and data, went on to build Wunderman Thompson Health into a global division that services Fortune 50 clients such as GSK, Pfizer, Janssen and Boehringer Ingelheim.

“With her strong track record in breaking health inertia to inspire action, Becky has made a tremendous contribution to Wunderman Thompson Health, turning the capability into one of the largest growth engines in the network,” said Wunderman Thompson Global CEO Mel Edwards.

“I want to thank her for her dedication over the years and wish her all the best in her retirement. I have no doubt Patrick will approach this position with the same vision he has brought to his role leading J&J, and continue to unlock growth opportunities for companies across the healthcare spectrum.”

Chidester added: “Over three decades, WPP has given me the opportunity to work with, and learn from, world-class thought leaders within the organization as well as clients who have literally saved or restored the lives of countless people across the globe. It has truly been an honor to work with such incredibly talented people and to help empower people to make better healthcare choices. I look forward to seeing all that the Wunderman Thompson Heath team will continue to achieve, and the ways they will continue to transform the world of health.

On his appointment, Wisnom said: “I’m delighted to take on the role as Global CEO of Wunderman Thompson Health. As a long-time proponent of personalized marketing, Becky has been passionate about the power of combining creativity, data, science, and technology to inspire audiences and help them overcome inertia and change behavior to ultimately improve health outcomes. I am excited by the opportunity to continue her legacy of driving growth for our suite of ambitious health and life science brands.”

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