MullenLowe Lintas Group has elevated Amer Jaleel to Group Chairman and Chief Creative Officer and Virat Tandon to Group CEO. The duo are tasked with leading the group mandate in India overseeing its three agencies; Lowe Lintas, Mullen Lintas and PointNine Lintas.
Alex Leikikh – global CEO MullenLowe Group said, “A few years ago, we had asked Amer and Virat to start our second agency in India, Mullen Lintas, and they have built it into a top 10 agency in the country in just two years. Amer has been a creative leader of our group in India for a very long time now, and Virat embodies the entrepreneurial spirit of the MullenLowe Group, and as such I am delighted to have them steer our overall business in India to even greater success.”
Jaleel joined Lowe Lintas in 2002 and has held multiple creative leadership positions including Chief Creative Officer. Virat Tandon joined the group in 2004 in the New Delhi offices of Lowe Lintas and has since played various senior roles in the network in India and Singapore. When the group started Mullen Lintas in 2015, it named Jaleel and Tandon Chairman and CCO, and CEO respectively.
Speaking of their new roles, Jaleel and Tandon said, “We have a lot of strong assets in the group. Two top ten agencies, Lowe Lintas and Mullen Lintas; a very promising incubation, the Omni-channel agency PointNine Lintas; some of the industry’s best and brightest creative, strategy and business leaders; and last but not the least a culture that makes us stick together and tick. The future is looking different and exciting. There could be no better time for the group to embark on this journey. To stay at the top of its game, MullenLowe Lintas Group realizes the importance of investing in building a strong talent pool with new skills that are relevant in the digital and hyper-connected world. It’s becoming more challenging for brands to win in the marketplace as the consumer is evolving and most categories are being disrupted and transformed due to technology. Clients are looking for all the help they can get from their agencies to win in this new reality. We want to continue to be our clients’ biggest strength.”