Innocean India has been awarded the consolidated media mandate for Narayana Health, one of India’s leading healthcare providers known for its affordable and high-quality medical services. This strategic partnership aims to elevate Narayana Health’s brand presence and outreach, ensuring its vision of providing world-class healthcare is effectively communicated to audiences across the nation.
As part of this mandate, Innocean India will oversee the comprehensive media strategy, planning, and execution for Narayana Health across multiple platforms, including digital, print, television, and outdoor. The agency’s responsibility extends to creating an impactful media presence that resonates with diverse demographics while maintaining the brand’s core values of trust, excellence, and compassion.
With its global expertise and a proven track record in delivering results-driven media campaigns, Innocean India is poised to bring best-in-class practices to Narayana Health. Leveraging advanced media planning tools, data-driven insights, and creative innovation, the agency will ensure effective media execution across traditional and digital channels, amplifying the healthcare provider’s visibility and accessibility.
This partnership marks a significant step for Narayana Health in strengthening its communication strategies and connecting with patients more meaningfully. For Innocean India, the mandate reaffirms its position as a leading player in the media and advertising space, trusted by top-tier clients to deliver excellence in every campaign.
Ashish Bajaj, Group Chief Marketing Officer, (CMO) Narayana Health, said, “We are delighted to partner with Innocean India for our media mandate. Their innovative approach to media planning and execution is exactly what we need to elevate our brand and expand our reach. We are confident that their expertise will play a pivotal role in achieving our objectives and making a significant impact on the healthcare landscape.”
Jaeho Yoo, Managing Director (MD), Innocean India said, “Innocean India is honoured to partner with Narayana Health, a leader in the healthcare industry. We look forward to leveraging our expertise to help Narayana Health reach new heights in the healthcare industry. We will strive to introduce and collaborate on innovative media solutions through close cooperation with Innocean headquarters in Korea.”
“Our partnership with Narayana Health is a pivotal step in Innocean’s 2.0 journey. In today’s evolving healthcare landscape, the media plays a more critical role than ever in reaching and engaging patients. By leveraging the power of strategic media planning and execution, we aim to amplify Narayana Health’s commitment to providing quality healthcare with best-in-class facilities to millions across India. This partnership aligns perfectly with our vision of driving meaningful impact through innovative media solutions,” added Santosh Kumar, Chief Operating Officer (COO), Innocean India.
