Dentsu, the global digital marketing and advertising leader, has announced the appointment of Gaurav Gupta as Associate Vice President – Digital Investment and Trading. With over 12 years of expertise in digital marketing, strategic planning, and brand building, Gupta’s addition strengthens Dentsu’s capabilities in media buying, audience targeting, and performance-driven strategy.
Gupta’s career spans a diverse range of industries, where he has consistently delivered exceptional results. He has held pivotal roles at HT Media, Times Internet, and Network18, managing high-profile campaigns and forging strategic alliances that enhanced brand visibility and drove revenue growth. His experience includes leveraging data-driven performance strategies and implementing integrated marketing solutions tailored to client needs.
As Associate Vice President, Gupta will be at the helm of Dentsu’s digital investment and trading strategies. His responsibilities will include optimising media buying and planning while ensuring the delivery of high-performance digital solutions for clients. Leveraging his extensive expertise in Google Analytics, content creation, and affiliate marketing, Gupta will spearhead the development of innovative digital marketing approaches to enhance client outcomes.
With Gupta’s leadership, Dentsu aims to further reinforce its position as a trailblazer in the digital marketing landscape, offering clients unparalleled solutions that align with evolving consumer and industry trends.
“I am delighted to join Dentsu, a company I’ve long admired for its innovation and leadership in the digital marketing space. I am drawn to Dentsu because of its clear commitment to pushing boundaries and driving transformative growth for clients. As the Associate Vice President – Digital Investment and Trading, my focus will be on harnessing the power of data, technology, and creativity to create impactful, future-ready strategies. The digital landscape is evolving rapidly, and this presents an incredible opportunity for Dentsu to continue leading the charge in delivering cutting-edge solutions that drive measurable success. I look forward to collaborating with the talented team at Dentsu to stay ahead of the curve, remain a trusted partner for our clients, and shape the future of digital marketing,” he added.
