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Thursday, February 12, 2026

David Soo is Managing Director, PHD Malaysia

PHD Malaysia has appointed David Soo as Managing Director, replacing Kiron Kesav, who moved to OMG Malaysia as the Chief Strategy Officer earlier this year. Prior to this appointment, he was the Managing Director of Invictus Blue Group, and prior to that was with Saatchi & Saatchi Arachnid as Managing Director and General Manager and Publicis One as Chief Integration Officer.

An industry veteran with more than 25 years of experience, Soo has an extensive client portfolio spanning Petronas, BMW Malaysia, Vinda, F&N, AIA, and AmBank.

โ€œHis strength in creating innovative solutions by integrating talents from different disciplines will enhance PHDโ€™s collaborative culture,โ€ said Eileen Ooi, CEO of OMG Malaysia.

โ€œDavidโ€™s strategic business sense combined with his client-centric mindset makes him the perfect fit to lead the agency.โ€

Commenting on the appointment, James Hawkins, CEO of PHD APAC added, โ€œWe couldnโ€™t have asked for a more experienced and innovative thinker to lead PHD Malaysia. Davidโ€™s multi-disciplinary experience, coupled with his business acumen and knowledge of local market dynamics, is instrumental in fostering a collaborative team as well as adding value to our clientsโ€™ business by providing effective business solutions that are insightful and impactful.โ€


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