As the wave of the Indian Premier league sparks, millions of cricket enthusiasts across the nation can now watch exclusive live streams and uploaded short videos by their favorite players from the team Chennai Super Kings (CSK), on Glance, the world’s leading lock screen content platform, and Roposo India’s leading short video sharing platform. Under this partnership, CSK team will be live-streaming some special shows on Glance, and post original short videos on Roposo, throughout the tournament.
Talking about the partnership, Bikash Chowdhury, Vice President – Marketing at Glance, said, “Getting a top-tier team like CSK to be Glance and Roposo’s exclusive lock screen and short video partners is a true testament to the popularity and reach of our platforms. With the CSK team all set to Livestream their exclusive and original content, we are primed to offer the users of Glance and Roposo an unmatched experience throughout this year’s tournament.”
Chowdhury further added, “CSK have been among the tournament’s top contenders, year after year, just as Glance and Roposo have been going from strength to strength with each passing year. We strongly believe that the CSK team’s ethos and zest to win while keeping India entertained is aligned with our own, making them a perfect match for us. We are proud to bring 120 million Indians closer to a dream team like CSK, both on Glance’s lock screen and through their short videos on Roposo.”
Commenting on this collaboration, CSK CEO K.S Viswanathan, said, “Being a team built on loving fans, we always look for new ways to reach out to our supporters. This partnership with Glance and Roposo provides an exciting opportunity to engage with our fans on different digital platforms.”