Coca-Cola reviewing global creative and media plan

Coca-Cola, reports suggest, plans to carry out a complete redesign of the beverage giant’s media and creative plan to realign the...

FACEBOOK INDIA FY20 REVENUE CLIMBS 43%

The Indian operations of social-media giant Facebook recorded a revenue surge of 43% year on year to about Rs. 1,277.3 crore...

WUNDERMAN THOMPSON DECODES BRAND INSPIRATION

New research conducted by global creative, consulting, and technology company, Wunderman Thompson, shows tangible correlation between “inspiration and brand growth”. The...

FRESH ARRIVALS AND NEW MANDATES

Jasleen Kaur Gumber Jasleen Kaur Gumber is CSR Head for United Colors of BenettonGumber, who has been...

Havas Media bags integrated media duties for Domino’s Pizza

The business will be handled by the agency’s Gurgaon office led by Uday Mohan, Managing Partner North and West. Jubilant FoodWorks Limited,...

WONDRLAB ACQUIRES WHAT’S YOUR PROBLEM

Saurabh Varma’s recently founded platform-first marketing technology company, Wondrlab, has announced its first acquisition with What’s...

Global ad market to fall 5.8% in 2020; 2021 outlook raised to 12.3% percent:...

Year 2020 could be regarded as more of a “mild setback than an industry-changing economic catastrophe...

IN BRIEF: Spikes Asia announces full jury line-up for 2021

The awards will welcome 86 jurors to assess APAC’s best creative work in the creative branded...

FESTIVE PERIOD USHERS IN RELIEF FOR TV AS BIG-TICKET LAUNCHES STIMULATE AD SPEND

According to TAM AdEx data, ad spend grew nearly 10 percent over last year's festive period, due, in large part, to...

Festive ad volume for automotives up 36% over 2019: BARC

Data for the period (October 1- November 27) shows the category registered 5.86 million seconds this year, as against 2.39 million...

Stay connected

5,066FansLike
5,089FollowersFollow
402SubscribersSubscribe
Advertisment

Popular Articles

‘AIRLINES SHOULD MOVE AWAY FROM COMMODITIZATION TO CURATING EXPERIENCES’

From the strategic perspective, I think one of the things that the airline industry needs to do whenever it comes to...

GOOGLE TO GIVE CONTENT CREATORS OVER $1 BILLION OVER 3 YEARS

Alphabet Inc.’s Google has announced that it will start paying select media outlets to showcase “curated content” on its news app...

SPB: THAT ETERNAL VOICE

His was the voice of eternal youth. From the time he struck a chord in the national musical consciousness with the...

WILL THE COOKIE CRUMBLE?

In about two years from now, Alphabet Inc’s Google plans to block the use of cookies — the most popular way businesses and...

Cannes Lions 2019: India wins 11 shortlists in Design, Health & Wellness, Print &...

At the prestigious Cannes Lions 2019 that begins today and concludes on 21 June, Indian creative agencies have secured as many as seven shortlists...