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Pepperfry introduces its ‘Fashion for Home’ campaign, aiming to redefine interior styling
Pepperfry, an e-commerce platform specializing in furniture and home decor, is launching its groundbreaking campaign, "Fashion for Home," aimed at reshaping the perception of...
Goafest announces “The Age of Adaptability” as its theme for 2024
The Advertising Agencies Association of India (AAAI) and The Advertising Club are thrilled to unveil the theme for Goafest 2024 - 'The Age of...
Amul’s “Floating Stories” initiative champions women’s empowerment through innovation
As part of a fresh initiative aimed at honoring the often-overlooked heroes of rural India, Amul has introduced "Floating Stories," an innovative campaign spotlighting...
The campaign boldly proclaims “FUCC IT” as a rallying cry to empower young women...
Cancer Chicks, a charity organization, has unveiled a new brand platform and campaign called FUCC It, designed to spark conversations and support for young...
Dove urges women to “Raise Your Arms” for change in its latest campaign
Dove, in collaboration with Ogilvy Singapore, unveils a new initiative titled "Raise Your Arms" aimed at addressing underarm shaming and boosting women's confidence in...
Havas Worldwide India strengthens its creative team with the appointment of new Executive Creative...
Havas Worldwide India has bolstered its creative team with the addition of four new Executive Creative Directors: Arjun Jetly, Neharika Awal, Ajitesh Verma, and...
One Earth, One Goal: Akshayakalpa Organic Aims for 100% Consumer Engagement in Recycling Efforts
- As the world grapples with the devastating impact of plastic pollution, Akshayakalpa Organic is proud to announce its unwavering commitment to sustainability with...
Coca-Cola gives its iconic logo a twist to encourage people to recycle
Led by Ogilvy New York, WPP Open X campaign encourages Coca-Cola consumers to recycle their used Coke cans. Coca-Cola introduces its new global out-of-home...
Wieden+Kennedy revamps the Kyoorius Initiative into a wake-up call for advertising industry
The Kyoorius Creative Awards has introduced a special initiative this year aimed at empowering younger, growing agencies. For the first time, participants whose entries...
KFC honors Thailand’s vibrant heritage with the Songkran Bucket 2024
As the Songkran Festival unfolds, Thailand's streets come alive with music, laughter, and a bucket brimming with the Colonel's finest, as per KFC's latest...