VIRAT KOHLI IS VIVO BRAND AMBASSADOR

Kohli will be promoting the launch of the smartphone company's new products through TV campaigns, print, outdoor,...

StreetEye- motorcycle mounted device by Leo Burnett India

StreetEye, a motorcycle mounted device that can help map out potholes in real time, conceptualised and created by Leo Burnett India and...

Google to block apps from accessing app list on phones

In its latest update, Google has said that app developers will have to furnish a substantial reason for why it should...

The VoiceBox highlights the power of Voice marketing for brands

GroupM  in association with exchange4media has released a report titled ‘VoiceBox- Give your brand a voice’ shedding spotlight on the emerging...

TAPPING INTO THE CONSUMER’S LIFE

You know, you can if you know at the end of day a client deserves the advertising he gets and a...

Paid unique OTT users grow 35% to 31 million in Feb

According to the latest trends published by consulting firm RedSeer, OTT subscription revenue witnessed a 42% surge at $68 million compared to $49...

FACEBOOK PROPOSES ONLINE PLATFORM LIABILITY REFORM

Instead of a carte blanche immunity, Facebook CEO Mark Zuckerberg said "platforms should be required to demonstrate that they have systems in place...

Efficiency and Emotion critical factors in good CX: Havas Study

Efficiency and emotion are the two most important factors when it comes to “good CX” or customer experience, according to a new Havas...

Twitter releases updates to battle misinformation

Twitter has launched a slew of product, policy, and enforcement updates that have been drawn from global and Indian elections for the assembly...

TAPROOT DENTSU, FACEBOOK LAUNCH ‘DHARA’, SEEK TO STIMULATE LOVE FOR BOOKS

Taproot Dentsu India, the dentsu international-owned creative agency, has launched a second film as part of the agency’s ongoing ‘More Together’ campaign for...

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FACEBOOK PROPOSES ONLINE PLATFORM LIABILITY REFORM

Instead of a carte blanche immunity, Facebook CEO Mark Zuckerberg said "platforms should be required to demonstrate that they have systems in place...

TAPROOT DENTSU, FACEBOOK LAUNCH ‘DHARA’, SEEK TO STIMULATE LOVE FOR BOOKS

Taproot Dentsu India, the dentsu international-owned creative agency, has launched a second film as part of the agency’s ongoing ‘More Together’ campaign for...

Digital version of Jack Dorsey’s first tweet sells for $2.9 million

Jack Dorsey, who is CEO of Twitter, had tweeted on 21 March 2006, announcing to the world "just setting up my...

KALYAN JEWELLERS LAUNCHES RS. 1,175 CRORE IPO

One of India’s largest jewellery dealers, Kalyan Jewellers, made its debut on the market today with the launch of its ₹1,175...

‘MORE TOGETHER’, SAYS FACEBOOK

Facebook has launched a 360-degree campaign designed to build greater social connections in collaboration with Taproot Dentsu and Dentsu Webchutney India. The campaign...