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Features

Sindhuu Govindarajan Joins Tata Consumer Products as Marketing VP, Marking Strategic Leadership Change in...

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At a time when Tata Consumer Products is rapidly accelerating its presence in the food and beverages market and boldly stepping up competition against...

Actress Anna May Wong to Become First Asian American on U.S. currency

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The U.S. Mint has announced it will begin shipping 25 cent coins featuring Chinese-American actress Anna May Wong marking the first time that U.S....

TAPPING INTO THE CONSUMER’S LIFE

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You know, you can if you know at the end of day a client deserves the advertising he gets and a more mature client...

YOU’RE THE ONLY ONE…

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Or are you? How do you know that you are the one, that special one among a thousand others who, given other things are...

SAYING IT STRAIGHT AND SAYING IT GREAT

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There is a saying that goes ‘say it straight’ and then ‘say it great’. So first you have to figure out what is the...

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Abhishek Karnani, Director, Free Press Journal, and Santosh ‘Paddy’ Padhi, Co-Founder and Chief Creative Officer, Taproot Dentsu, tells Creative Brands about how they embarked...

THE MOTHER OF ALL TONGUES

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Close to 70 years ago — 21 February 1952 to be precise — Pakistani police opened fire on students of Dhaka University in the...

How News Channels Trip GECs on TRPs

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As the world’s largest festival of democracy winds down by dusk today, Indian television news channels are riding a wave of euphoria of record...

Apple ventures into a series of new services to provide to their customers

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For the last decade or so, Apple has been at the forefront of technology development and innovations. With their series of iPhones that has...

TV Channels packing technological heft to election coverage

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By CB Bureau Tomorrow, the 23rd of May 2019 is watershed day in the country’s electoral and political history. As Prime Minister Narendra Modi of the...

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