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Design
DR. DARLIE KOSHY APPOINTED VICE PRESIDENT OF WORLD CRAFTS COUNCIL INTERNATIONAL AISBL
The appointment of Dr. Darlie Koshy as Vice President of the World Crafts Council International AISBL marks a significant milestone in the global craft...
VERCEL UNVEILS GEIST PIXEL: A PRECISION-CRAFTED OPEN-SOURCE FONT FOR THE WEB
Vercel has launched Geist Pixel, a fully open-source font available in five variants. Each glyph was meticulously refined pixel by pixel to eliminate visual...
BUDGET 2026 SIGNALS A NEW DAWN FOR INDIA’S CREATIVE SECTOR
Finance Minister Nirmala Sitharaman’s latest Union Budget marks a turning point for India’s creative economy. By acknowledging the “Creative Sector” and proposing initiatives in...
POEM CHOCOLATE FINDS ITS VOICE IN DESIGN ELEGANCE
Pomodoro Design Office has crafted a luminous new identity for Poem Chocolate, an artisanal brand that celebrates the joy of fine chocolate. Balancing geometric...
SULA VINEYARDS EXPANDS PREMIUM PORTFOLIO WITH THE SOURCE CHARDONNAY RESERVE
Sula Vineyards has launched The Source Chardonnay Reserve, a refined addition to its premium The Source range. Oak-fermented and vineyard-driven, the medium-bodied white wine...
PINTEREST AND WPP MEDIA BRING REAL-TIME CULTURAL SIGNALS INTO MEDIA PLANNING WORKFLOWS
Pinterest is partnering with WPP Media to integrate Pinterest Trends into WPP Open, enabling teams to access real-time search intent within their planning and...
DESIGNING WITH INTENT: WHY HUMAN-CENTRED THINKING IS THE NEW BRAND ADVANTAGE
As brands navigate rapid change and rising consumer expectations, design thinking is emerging as a powerful differentiator. Rooted in empathy and experimentation, it helps...
TI CED WARMS WINTER IN PARIS WITH A BOLD, COLOUR-DRIVEN BRAND REDESIGN
Iconic French rhum arrangé brand Ti CED has unveiled a vibrant new visual identity, unifying its portfolio through colour, clarity and conviviality. Structured into...
‘The Piyush Effect’: How One Creative Approval Changed a Career
Senior Creative Director Parvathy Rajmohan recalls the defining moment in her career when advertising legend Piyush Pandey approved her Maxkleen campaign idea — “Kyunki...
WHERE CRAFTSMANSHIP MEETS CELEBRATION: Longitude 77 This Diwali
This Diwali, Longitude 77, Pernod Ricard India’s premium Indian single malt, transforms gifting into an art of emotion — a celebration of heritage, craftsmanship,...
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