AUTHENTICITY = WAY FORWARD

LAEEQ ALI wears various hats. For he is Founder-Director of Origami, a Bangalore-based coffee-serving full-service advertising agency, is President of Ad...

AN APPLE DURING THE PANDEMIC

The terrible pandemic has ironically led to an efflorescence of creativity. People and brands are putting together, literally, newer ways of...

BRAND CONJUROR

A brand thinker and widely published writer and columnist, Kunal Vora is the Co-founder and Partner of ABND, a Mumbai-based branding...

ADVERTISING’S FIRST PRESIDENTIAL POSTER BOY

Today is America’s first President George Washington’s birthday. Born on 22 February 1732, Washington was a legendary political leader, general, statesman, and...

Pernod Ricard hands global travel retail media account to Wavemaker

Pernod Ricard, the Paris-headquartered global No. 2 producer of wines and spirits, has appointed Wavemaker to handle its global travel retail...

Dabur calls for media duties pitch worth Rs. 500-600 crore: Sources

Dabur, one of India’s top FMCG companies, has announced a media review worth close to Rs. 500 to 600 crore ($50-60...

The Social Street launches ‘The Blank Canvas’

The Social Street has launched what it calls ‘The Blank Canvas’, a new creative vertical, to provide integrated outdoor services. Steered...

Nykaa and acid-attack survivor Laxmi Agarwal seek to redefine #WhatMakesYouBeautiful

What makes you beautiful? Is it your face, your features, your figure? Or is there more to beauty than meets the...

Wunderman Thompson South Asia wins creative mandate for AirAsia India

Wunderman Thompson South Asia has won the creative mandate for AirAsia after a closely contested multi-agency pitch in 2019. The agency...

‘India’s Amulitary Head’

As Army Chief, General Bipin Rawat, took over as India’s first Chief of Defence Staff on 1 January 2020 amidst a...

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