In a strategic move to capture the hearts of children and families, the upcoming Bollywood film ‘Sitaare Zameen Par’ has partnered with the JioStar Kids’ Network—a leading cluster of beloved kids’ channels including Nick, Sonic, Disney Channel, and Hungama.
As the official Kids Channel Partners for the film, this collaboration allows Sitaare Zameen Par to tap into one of India’s most trusted ecosystems for children’s entertainment. Renowned for curating iconic characters and identifying storytelling white spaces, the JioStar Kids’ Network brings its deep expertise in engagement and creative content to the campaign.
At the heart of this vibrant campaign lies a dream-come-true moment: a chance for kids to win an exclusive meet-and-greet with Aamir Khan himself. The excitement is being amplified through a week-long on-air contest promoted across the network, featuring a special promotional spot where Aamir Khan appears alongside the network’s most loved cartoon stars.
This partnership beautifully blends the magic of cinema with the charm of animated icons, creating a rich, real-world experience that goes beyond the screen. It’s designed not just to drive viewership, but to deepen emotional connections with young audiences and their families.
‘Sitaare Zameen Par’ hits theatres on 20th June—don’t miss this heartwarming journey!
