Sonal Kabi has taken on the role of Chief Marketing Officer at Amazon Prime Video India. She announced the news on her LinkedIn profile.
Previously, she spent nearly six years at Amazon India, where she held various roles, including Lead for Originals at Amazon Prime, Head of Title Marketing at Amazon Prime Video, and Head of Marketing at Amazon miniTV.
Her career also includes stints at Shuttl, McDonald’s, Star TV Network, Leo Burnett, and Lowe and Partners Worldwide. She is an alumnus of Xavier Institute of Management (XIM Bhubaneswar) and Modern High School, Kolkata.
“I recently joined Amazon again. A lot of folks have asked me what it’s like and I’m no expert – but in my assessment, Netflix is like the Olympics of the streaming world and Amazon is akin to the World Cup – it depends on what stage of your career you are at and what skills you want to build. At both places, it was the people I worked with who mattered the most and made all the difference”, her LinkedIn post read.
“In my new role as the Chief Marketing Officer at Amazon Prime Video India, my vision is to blend the goodness of both organisations and foster innovative thinking – it’s always Day 1”, the post further read.
