FACEBOOK SURGES ON ‘SIGNS OF STABILITY’

A 10% rise in Facebook’s shares in after-hours trading mid-week on the back of an 18% increase in revenue for the...

THE SHAPE OF THINGS

ASHISH BHASIN is not new to tectonic turbulence. Bhasin, who is a globally recognized media veteran of over three decades, is...

FACEBOOK JOINS FORCES WITH RELIANCE

Social media giant pumps in $5.7 billion for a 9.99% equity stake in Jio Platforms on a fully diluted basis, deepening...

UNTIL THEN… STAY HOME. BE SAFE. AND LOOK TO THE FUTURE

In a letter to the public, Air Asia founder Tony Fernandes talks about his journey with one of the world’s cheapest...

THE ATOM

It’s not often that people, least of all entrepreneurs, think of launching a company, forget any form of business, during an...

THE PANDEMIC CONSUMER SYNDROME

Many aspects of consumer behaviour would have undergone a paradigm shift once the COVID-19 pandemic is over even as brands and...

Google to hand out $340 million in ad credits to SMBs globally

The funding is part of a $800-million worth initiative and commitment put together by the technology major to help fight the...

4.81 percent jump in ads during first week of COVID-19

The Coronavirus advisory for maintaining more stringent standards of hygiene led to many brands in the hand wash and liquid soap...

COVID-19: ‘CONTINUE ADVERTISING, BUT WISELY’

Brands absent for six months or more from TV advertising owing to the Coronavirus crisis will experience a 39 percent reduction...

THE COVID-19 EFFECT

Advertising Industry: Growth at best expected to be flat for calendar year 2020 and if epidemic comes under control by May/June,...

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