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Commemorative KFC Bucket Design Marks Milestone of 600 Restaurants in India
KFC commemorates the brand's milestone of 600 stores across India with designing the brand's renowned chicken bucket in a very unique yet creative way....
WHEN PRICE BECOMES A BOTTLENECK
Sir, your price is on the higher side… er… Think about it… and come back to us… we shall then give it a thought’!...
YOU’RE THE ONLY ONE…
Or are you? How do you know that you are the one, that special one among a thousand others who, given other things are...
ASSUAGING OR MASSAGING CUSTOMER EGO
Salespersons can be good readers of people’s minds. After all it’s they who face customers day in day out on the sales floor. A...
THAT MOMENT OF SALE
They say the automobile, coveted or much coveted, is sold during the course of the test drive itself. The salesperson is typically on overdrive,...
RACISM THE ‘REAL VIRUS’
Even as UNICEF declared the novel Coronavirus a “global pandemic”, a group of creatives has come together to use the context of the deadly...
IT’S THAT TIME OF YEAR
Come Valentine’s Day and it’s time to put your best foot forward. And if it’s to do with romance, which it is, there’s nothing...
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