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Tuesday, March 19, 2024

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Maybelline New York sheds light on online harassment in gaming through its ‘Under the Avatar’ campaign, in collaboration with Hero

Online harassment targeting female gamers is pervasive, and despite efforts by the gaming industry to implement guidelines and safeguards, it's evident that more action...

Haldiram’s unfolds ‘Khulke Khilao Holi’ campaign for Holi celebrations

As India gears up for the festival of colors, Haldiram's, the renowned Indian sweets and snacks brand, has recently unveiled its Khulke Khilao Holi...

News Around the globe

  • Amplify the global creative agency that specialises in experience and culture, is stepping in to help Santa this Christmas. For years the world’s most recognisable North Pole resident has been able to avoid detection during his yearly global outing. But in this accelerated world of intelligence and surveillance, Amplify’s innovation team became concerned as we are approaching a time when he will be unable to keep up his work undetected.
  • NYX Professional Makeup has launched a new campaign that praises makeup as a marker of one’s identity with the launch of the “True ID Card” – ID cards that truly represent you. Created by Buzzman, the campaign exposes “a society that is still plagued by norms,” the agency said, adding that some people still see make-up as a way to camouflage, to pretend to be someone else, or to put on a mask. Something superficial.
  • As the NRMA Insurance Men’s Test Series gets underway at Perth Stadium this week, NRMA Insurance brings a fresh wave of support and a community approach to its second season as naming rights partner. NRMA Insurance has unveiled a brand new TVC via Thinkerbell and Initiative, featuring Australian cricket stars Usman Khawaja, Pat Cummins and Ash Gardner, aiming to inspire Australians to protect and support their local cricket clubs.

Havas Media Network India Forges Strategic Partnership with KlugKlug

Havas Media Network India, the media agency arm of Havas India, and KlugKlug, a prominent Influencer Tech platform in India renowned for identifying authentic and relevant...

Brahma Beer Encourages Festival Goers: Relax, Lose Your Phone, and Simply Enjoy the Moment

Introducing 'Brahma Phone': A device crafted by a brand deeply versed in Carnival culture but blissfully ignorant about cell phones. AMBEV's Brazilian beverage, Brahma beer, a proud...

‘Stop What You’re Doing, and Look Up’ –Royal Australian Air Force Introduces Fresh Campaign through VML

The Royal Australian Air Force has unveiled a fresh campaign through VML, urging individuals to unlock their full potential and surpass their perceived limitations. Expanding upon...

Video of the Day

In its latest TVC, Times Internet-owned Magicbricks says that it not only provides 15 lakh plus property listings but also 15 plus services that can help make a house a home. 

TOP CREATIVE WORKS

#HarGhoontMeinSwag

Client: Pepsi

Ubisoft - Découvrez l'île de Yara

Client: Ubisoft

ikea- #wonderfuleveryday

Client: IKEA

#ShineBrighter

Client: Zeya By Kundan

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Haldiram’s unfolds ‘Khulke Khilao Holi’ campaign for Holi celebrations

As India gears up for the festival of colors, Haldiram's, the renowned Indian sweets and snacks brand, has recently unveiled its Khulke Khilao Holi campaign alongside a delightful assortment of festive treats. This year, alongside its beloved Thandai and Gujiyas, Haldiram's presents a dedicated range of Holi special products, perfect for gifting during this joyous season. https://youtu.be/nuRUTuuks_s?si=KmAX2aELJ8aPH1Pm In celebration of Holi, Haldiram's has launched a digital advertisement that beautifully captures the spirit of the festival. The short film follows a young boy's determined quest to express his affection for a girl amidst the vibrant chaos of Holi. Amidst playful interactions with relatives and neighbors, he shares Haldiram's Thandai, Gujiya, and snacks with everyone he meets, reserving the last treat for his...

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Marketing

Branding

Coding Ninjas Partners Social Beat for Brand Awareness...

Intending to reduce its blended customer acquisition cost (CAC), Coding Ninjas, a prominent player in the tech education sector, has...

The Kind Citizen, a Non-profit Announces a New...

Mumbai-headquartered digital marketing agency, Chimp&z Inc, has lent its creative expertise to a rebranding initiative for a non-profit organization,...

Pepsi introduces a fresh logo and identity, adorning...

For 14 years, Pepsi's iconic logo remained unchanged. However, the cola giant is now shaking things up internally with...